Maitiro e Strategic Management | The Ultimate Guide ine 7 akanakisa matipi

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Astrid Tran 26 Chikumi, 2024 8 min kuverenga

Maitiro ehurongwa hwekutarisira - ndeapi matanho mana? Tarisa gwara rakanakisa rekudzidzira pazasi.

Strategic manejimendi yakashanduka kubva pakagamuchirwa tekinoroji yepamusoro uye masimba ehupfumi mukutanga kwezana ramakore rechi21. Munyika yanhasi yakaoma, mhando dzemabhizinesi matsva dzinobuda mazuva ese. 

Nenguva isipi, nzira dzechinyakare dzakadzorwa dzinotsiviwa nehunyanzvi hwekuita manejimendi. Mubvunzo ndewekuti pane here fomula chaiyo yekuronga manejimendi kuhwina nyaya dzese.

Hongu, maitiro ehurongwa hwekutarisira haisi pfungwa nyowani asi maitiro ekuita kuti inyatsobuda zvinoenderana nezvakawanda zvinhu. Zvinogona kuitwa nemamaneja pakutanga kunzwisisa zvinhu zvakakosha zvehurongwa hwekutonga, uye kuti unoshanda sei, wobva washandisa nzira dzehunyanzvi kugadzirisa hurongwa mumamiriro akasiyana.

Zviri Mukati

maitiro ehurongwa hwekutungamira
Maitiro ehurongwa hwekutonga - Chikwereti: Pakati

tsananguro

Strategic management yakatanga kuunzwa riini?1960s
Muenzaniso weanonyanya kufarirwa Strategic manejimendi maitiro?Iyo Wheelen & Hunger's Model yeSMP

Mamwe Mazano ne AhaSlides

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Chii chinonzi Standard process yeStrategic Management?

The process of Strategic management inoreva seti yezviitwa nematanho anoitwa nesangano kugadzira nekuita hurongwa hwehurongwa. Imwe yeanonyanya kufarirwa Strategic manejimendi maitiro ndeye Wheelen & Hunger's Model yeSMP, iyo yakabudiswa muna 2002.

Maitiro ehurongwa hwekutonga inzira inoenderera uye inodzokororwa inobatsira sangano kuona uye kuwedzera simba rayo, kupindura kumatambudziko, uye kutora mukana wemikana kuzadzisa zvinangwa nezvinangwa zvaro.

Maitiro anoshanda ehurongwa hwekutungamira anogona kubatsira masangano kuti chengetedza mukana wekukwikwidza, kuwedzera purofiti, uye kubudirira kwenguva refu. Maitiro ehurongwa hwekutonga auya nemaitiro akati wandei, zvisinei, kune mana akanyanya nhanho ayo zvikwata zvese zvevatariri zvinofanirwa kuona.

Phase 1: Strategy kuumbwa

Danho rekutanga remaitiro ehurongwa hwekutonga, kuumbwa kwemaitiro kunosanganisira kuona sarudzo dzakasiyana uye kusarudza yakanakisa imwe nzira yekuita. Kugadzira zano rinoratidza kuti sangano richazadzisa sei zvinangwa nezvinangwa zvaro, tichifunga nezvenzvimbo yemakwikwi, zviwanikwa zviripo, uye zvimwe zvinhu zvinogona kukanganisa budiriro.

  • Kugadzira chinangwa chehunyanzvi uye chiono
  • Kuongorora mamiriro ezvinhu uye musika
  • Kugadzirisa zvinangwa zvehuwandu
  • Gadzira chirongwa chakasiyana chedhipatimendi rega rega

Phase 2: Strategy kuita

Strategy kuita chikamu chakakosha chemaitiro ehurongwa hwekutonga. Zvinosanganisira kushandura zvibodzwa zvehurongwa nezvinangwa muzviito zvakanangana nekutanga, izvo zvinotungamira kune zvirinani bhizinesi mhedzisiro uye mukana wekukwikwidza mumusika.

  • Kugadzira chirongwa chekuita
  • Kugovera zvekushandisa
  • Kugovera mabasa
  • Kugadzira hurongwa hwekutonga
  • Kuvaka tsika inotsigira sangano
  • Kutarisira kuramba kuchinja

Chikamu chechitatu: Kuongorora kwemaitiro

Rimwe danho rakakosha mukuita kwehurongwa hwekutonga, kuongororwa kwemaitiro kunosanganisira kuongorora kushanda kwechirongwa chakaitwa uye kuona kuti chiri kuzadzisa zvinangwa nezvinangwa zvinodiwa.

  • Kutsanangura maitiro ekuita
  • Kuunganidza data
  • Kuongorora maitiro
  • Kuenzanisa kushanda
  • Kuunganidza mhinduro dzevanodavidza

Chikamu chechina: Kugadziriswa kwehurongwa

Zvikwata zvakawanda zvemanejimendi zvakafuratira nhanho iyi, asi zvakakosha kuti uone kuti kugadziridzwa kwechirongwa ichi kunoitwa mushure mekutarisa nekuongorora maitiro, kuti arambe achienderana nezvinangwa nezvinangwa zvesangano. 

  • Kuongorora mhinduro
  • Kuongorora mashandiro
  • Kuongorora mamiriro ekunze uye ekunze
  • Kuongororazve chirongwa chehurongwa
  • Kugadzirisa zano

Saka pamusoro apa pane zvikamu zvina mumuenzaniso wakapedzwa wehurongwa hwekutonga!

Kukurukurirana kwechikwata chehurongwa hwekutonga - Kwakabva: Adobe.stock

Basa reStrategic Planning Manager

Maitiro anoshanda ehurongwa hwekutarisira haagone kushaikwa basa rehurongwa hwekutarisira timu. Ivo vatungamiriri vakakosha vanotora yakanakisa imwe nzira yekuita hurongwa hwekuita sarudzo uye zviite zvinobudirira.

Iyo Strategic Planning maneja ane basa rekugadzira, kuita, uye kutarisa hurongwa hwekuita kuona kuti hunoenderana nechinangwa chesangano, chiono, uye zvinangwa.

  1. Kutungamira hurongwa hwekuronga: Izvi zvinosanganisira kurongeka nevatori vechikamu, kuunganidza data, kuongorora mafambiro, uye kugadzira chirongwa chehunyanzvi.
  2. Kutaurirana chirongwa chehurongwa: Izvi zvinosanganisira kuzivisa chirongwa chehurongwa kune vanobatanidzwa, kusanganisira vashandi, vatengi, vatengesi, uye vanogovana, kuve nechokwadi chekuti munhu wese anoenderana nechirongwa uye anonzwisisa basa ravo mukuita kwaro.
  3. Kuongorora mashandiro: Izvi zvinosanganisira kuronda mashandiro achipesana nemametric akamiswa uye nekuaenzanisa nemabhenji eindasitiri uye maitiro akanakisa ekuona nzvimbo dzekuvandudza.
  4. Kuita scanning yezvakatipoteredza: Izvi zvinosanganisira kuongorora shanduko mukati nekunze kwezvakatipoteredza, kusanganisira shanduko yetekinoroji, mirau, makwikwi, uye mamiriro emusika, uye kugadzirisa hurongwa hwekuita saizvozvo.
  5. Kupa nhungamiro nerutsigiro: Izvi zvinosanganisira kupa nhungamiro nerutsigiro kumadhipatimendi nezvikwata kuona kuti vanonzwisisa hurongwa hwehurongwa uye hunofambirana nezvinangwa nezvinangwa zvahwo.
  6. Kuve nechokwadi chekuzvidavirira: Izvi zvinosanganisira kuona kuti madhipatimendi nezvikwata zvinozvidavirira pamusoro pekuita kwavo uye mipiro yavo muchirongwa chehurongwa.
  7. Kufambisa shanduko manejimendi: Izvi zvinosanganisira kufambisa shanduko manejimendi kuedza kuona kuti sangano rinokwanisa kuchinjika kune shanduko yemukati nekunze nharaunda uye kuita chirongwa chehurongwa nemazvo.

Human Resource muStrategic Planning

HR inoita basa rakakosha muhurongwa hwekuronga nekuona uye kugadzirisa vashandi zvinodiwa izvo zvakakosha pakuzadzikisa zvinangwa zvesangano. Nekuenzanisa hurongwa hweHR nehurongwa hwese hwebhizinesi, HR inogona kubatsira kuona kuti sangano rine vanhu vakakodzera, vane hunyanzvi hwakakodzera, mumabasa akakodzera, panguva chaiyo, kuzadzisa zvinangwa zvaro.

Vashandi veHR vanogona kuita ongororo yakazara yevashandi vemazuva ano kuti vaone kusimba, kusasimba, uye mapundu ehunyanzvi anoda kugadziriswa kuti azadzise zvinangwa zvesangano.

Vanogona kufanotaura ramangwana revashandi rinodiwa nesangano zvichienderana nezvinangwa zvehurongwa uye zvinangwa zvesangano, pamwe nemamiriro ekunze uye maitiro muindasitiri.

Vashandi veHR vanogona kuenderera mberi nekutarisa uye kuongorora kushanda kwemaitiro eHR uye matangiro achipesana neakamisikidzwa ekuita metrics kuona kuti vari kuwana izvo zvinodiwa.

Nzira yekukunda sei Kukundikana muChirongwa cheStategic Management - 7 Mazano

SWOT kuongorora

Ongororo yeSWOT chishandiso chakakosha chekutungamira kwehurongwa sezvo ichibatsira kupa tarisiro yakazara yemamiriro ekunze nekunze esangano, kuona zvinokosheswa, kutungamira kuita sarudzo, kufambisa kutaurirana nekubatana, uye kugonesa kutonga kwenjodzi.

Zvinangwa zveSMART

Zvinangwa zveSMART chimiro chakakosha chekutonga kwehungwaru sezvavanopa kujeka uye kutarisa, kurongedza zvinangwa nehurongwa, kusimudzira kuzvidavirira, kukurudzira kusika uye hunyanzvi, nekufambisa zviwanikwa. Nekumisa zvinangwa zveSMART, masangano anogona kuvandudza mikana yavo yekubudirira uye kuita nemazvo zvirongwa zvavo zvehurongwa.

Mhinduro, ongororo, uye sarudzo

Kukumbira mhinduro kubva kuvashandi kunogona kuvandudza maitiro ekuongorora maitiro uye kufambisa nekukurumidza kugadzirisa maitiro. Kubatanidza vashandi vese muhurongwa hwekugadzira nzira inzira yakanaka yekubatanidza uye kuenzanisa vashandi kune zvinangwa zvesangano. Kushandisa ongororo yehupenyu kubva AhaSlides inogona kuita kuti mhinduro yako iunganidze uye ongororo ibudirire.

Kugamuchira hunyanzvi

Brainstorming mhinduro inzira inoshanda yekugashira hutsva hwemakambani kuti aenderane nekumhanya kwekuchinja kwehunyanzvi, kunyanya mukugadzirisa zvirongwa zvekutonga. Uchishandisa yepamusoro-tech software kubata, kutevedzera mashandiro anogona kuvandudza kunaka kwemanejimendi uye kuongororwa kwekuita.

Kuvaka tsika yekuzvidavirira

Kuvaka tsika ye kuzvidavirira, uko vashandi vanobatwa nemhosva yezvipo zvavo kuchirongwa chehurongwa, vanogona kubatsira kuve nechokwadi chekuti chirongwa chinoitwa zvinobudirira uye kuti kukundikana kunogadziriswa nekukurumidza.

Kutaurirana kwakajeka

Zvakajeka uye kutaurirana pachena pakati pevatungamiriri, mamaneja, uye vashandi zvakakosha pakubudirira kwechirongwa chehurongwa. Izvi zvinosanganisira kutaurirana chirongwa, zvinangwa, uye kufambira mberi kune vese vanobatana, pamwe nekuona kuti vashandi vese vanonzwisisa mabasa avo uye mabasa avo.

kudzidza

Madhipatimendi akasiyana anogona kushanda neHR kugadzira uye kupa zvinobatsira zvidzidzo zvedzidzo kuvashandi nemamaneja epasi kuti avabatsire kuzvishongedza nehunyanzvi hwepamusoro uye ruzivo. Yekudzidzira kure, Online inopindirana mharidzo maturusi senge AhaSlides ratidza zvavanogona mukukurudzira kubatanidzwa kwevashandi nekudyidzana.

Kukumbira mhinduro kubva kuvashandi kuburikidza AhaSlides

Final Thoughts

Nekutevera nhungamiro dziri pamusoro, masangano anogona kugadzira yakazara uye inoshanda maitiro ehurongwa hwekutonga hunovabatsira kuzadzisa zvinangwa zvavo uye kuramba vachikwikwidza munzvimbo ine simba yebhizinesi.

Mibvunzo Inonyanya Kubvunzwa

Ndeipi nhanho yekutanga muhurongwa hwekutarisira?

Danho rekutanga muhurongwa hwehutungamiriri hunowanzo kuumbwa kwechinangwa chesangano uye zvirevo zvechiratidzo. Izvi zvirevo zvinopa pfungwa yakajeka yechinangwa uye gwara kusangano uye inoshanda sehwaro hwekugadzira zvinangwa nehurongwa. Chirevo chechinangwa chinotsanangura chinangwa chikuru chesangano, chikonzero charo chekuvapo, uye kukosha kwainovavarira kuendesa kune vanobatanidzwa. Kune rumwe rutivi, chiono chechiono chinodonongodza mamiriro enguva yemberi anoshuviwa kana kuti zvishuvo zvenguva refu zvesangano. Nekumisikidza mishoni uye zvirevo zvechiratidzo, sangano rinoisa nhanho yekuronga zvine hungwaru nekuita sarudzo, ichitungamira matanho anotevera muhurongwa hwekutonga.

Ndeapi ari mashanu ehurongwa hwekutarisira maitiro?

Kugadzika chinangwa, kuongorora, kuumba hurongwa, kushandisa mazano uye kuongorora nzira.

Chii chinonzi process in Strategic management?

Muhurongwa hwekutarisira (strategic management), chirongwa chinoreva kutevedzana uye kurongeka kwakatevedzana kwenhanho kana zviitwa zvinoitwa nemasangano kugadzira nekuita mazano avo. Zvinosanganisira kucherechedzwa kwezvinangwa nezvinangwa, kuongororwa kwemukati nekunze nharaunda, kuumbwa kwemaitiro, kuita zvirongwa, uye kuenderera mberi kwekutarisa uye kuongorora kuti ive nechokwadi chekurongeka uye kushanda.