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Ka'idar David McClelland na Ƙarfafawa don Samun Girma a 2024 | Tare da Gwaji da Misalai

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Leah Nguyen 22 Afrilu, 2024 7 min karanta

Shin kun taɓa mamakin dalilin da yasa Shugaba ke aiki makonni 80 ko me yasa abokin ku baya kewar biki?

Shahararren masanin ilimin halayyar dan adam na Harvard David McClelland ya yi ƙoƙari ya karyata waɗannan tambayoyin da nasa ka'idar daliligina a cikin 1960s.

A cikin wannan sakon, za mu bincika David McClelland ka'idardon samun zurfin fahimta game da direbobinku da na kusa da ku.

Ka'idar buƙatunsa za ta zama Dutsen Rosetta don yanke duk wani abin ƙarfafawa💪

Ka'idar David McClelland
Ka'idar David McClelland

Teburin Abubuwan Ciki

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The Ka'idar David McClelland Yayi Bayani

Ka'idar David McClelland
Ka'idar David McClelland

A cikin 1940s, masanin ilimin halayyar dan adam Abraham Maslow ya ba da shawarar nasa ka'idar bukatun, wanda ke gabatar da matsayi na ainihin buƙatun da ɗan adam ya karkasa zuwa matakai 5: hankali, aminci, ƙauna da abin mallaka, girman kai da aiwatar da kai.

Wani mai haske, David McClelland, wanda aka gina akan wannan tushe a cikin 1960s. Ta hanyar nazarin dubban labarun sirri, McClelland ya lura ba kawai halittu masu gamsarwa ba ne - akwai zurfafan abubuwan da ke kunna wutar mu. Ya gano ainihin bukatu na ciki guda uku: buqatar nasara, buqatar alaka, da buqatar mulki.

Maimakon halin da aka haifa, McClelland ya yi imanin abubuwan rayuwarmu sun tsara babban buƙatunmu, kuma kowannenmu yana fifita ɗaya daga cikin waɗannan buƙatu uku sama da sauran.

Ana nuna halayen kowane mahimmin mai ƙarfafawa a ƙasa:

Maɗaukakiyar kuzarihalaye
Bukatar Nasara (n Ach)• Ƙaunar kai da kora don saita ƙalubale amma maƙasudai na gaske
• Nemo ra'ayi akai-akai akan ayyukansu
• Matsakaicin masu haɗarin haɗari waɗanda ke guje wa haɗari ko halayen mazan jiya
• Fi son ayyuka tare da fayyace maƙasudai da sakamako masu iya aunawa
• Ƙarfafawa ta zahiri maimakon lada ta waje
Bukatar Ƙarfi (n Pow)• Masu kishi da sha'awar matsayin jagoranci da matsayi na tasiri
• Gasa-daidaitacce da jin daɗin tasiri ko tasiri wasu
• Salon jagoranci mai yuwuwar mai da hankali kan iko da iko
• Maiyuwa rashin tausayi da damuwa don ƙarfafa wasu
• Ƙaddamar da nasara, matsayi da alhakin
Bukatar Haɗin kai (n Aff)• Daraja zafafa, zumuncin zamantakewa fiye da kowa
• 'Yan wasan ƙungiyar haɗin gwiwa waɗanda ke guje wa rikici
• Ƙarfafa ta hanyar kasancewa, karɓa da amincewa daga wasu
• Ƙin gasa kai tsaye wanda ke barazana ga dangantaka
• Ji daɗin aikin haɗin gwiwa inda za su iya taimakawa da haɗi tare da mutane
• Zai iya sadaukar da manufofin kowane mutum saboda haɗin kai
Ka'idar David McClelland

Ƙayyade Tambayoyin Ƙwararrun Ƙwararrun ku

Ka'idar David McClelland
Ka'idar David McClelland

Don taimakawa sanin babban mai kuzarinku bisa ka'idar David McClelland, mun ƙirƙiri ɗan gajeren tambayoyin da ke ƙasa don tunani. Da fatan za a zaɓi amsar da ta fi dacewa da ku a cikin kowace tambaya:

#1. Lokacin kammala ayyuka a wurin aiki/makaranta, na fi son ayyuka waɗanda:
a) Kasance da maƙasudan maƙasudai da hanyoyin auna aikina
b) Ka ba ni damar yin tasiri da jagoranci wasu
c) Haɗa haɗin kai tare da takwarorina

#2. Lokacin da ƙalubale ya taso, na fi zama:
a) Shirya shirin shawo kan shi
b) Tabbatar da kaina da kuma kula da halin da ake ciki
c) Tambayi wasu don taimako da shigarwa

#3. Ina jin mafi lada idan ƙoƙarina shine:
a) An san shi bisa ƙa'ida don abubuwan da na samu
b) Wasu suna ganin su a matsayin nasara/ babban matsayi
c) Abokai / abokan aiki na sun yaba

#4. A cikin aikin rukuni, kyakkyawan aikina zai kasance:
a) Gudanar da cikakkun bayanai da kuma lokutan aiki
b) Gudanar da ƙungiyar da nauyin aiki
c) Gina dangantaka a cikin rukuni

#5. Na fi gamsuwa da matakin haɗari wanda:
a) Zai iya kasawa amma zai tura iyawa na
b) Zai iya ba ni fa'ida akan wasu
c) Ba zai yuwu ya lalata dangantaka ba

#6. Lokacin aiki zuwa ga manufa, da farko na fara motsawa:
a) Hankali na ci gaban mutum
b) Ganewa da matsayi
c) Taimako daga wasu

Ka'idar David McClelland
Ka'idar David McClelland

#7. Gasa da kwatance suna sa ni ji:
a) Ƙarfafa don yin iya ƙoƙarina
b) Mai kuzari ya zama mai nasara
c) Rashin jin daɗi ko damuwa

#8. Ra'ayin da zai fi ma'ana a gare ni shine:
a) Maƙasudin kimanta aikina
b) Yabo don kasancewarsa mai tasiri ko mai iko
c) Bayyana kulawa / godiya

#9. Na fi jan hankali ga ayyuka/ayyuka waɗanda:
a) Ka ba ni damar shawo kan ayyuka masu wahala
b) Ka ba ni iko bisa wasu
c) Haɗa haɗin gwiwar ƙungiya mai ƙarfi

#10. A lokacin kyauta na, na fi jin daɗi:
a) Bin ayyukan kai tsaye
b) Sada zumunci da haɗa kai da wasu
c) Wasanni/ayyukan gasa

#11. A wurin aiki, ana amfani da lokacin da ba a tsara shi ba:
a) Tsara tsare-tsare da tsara manufofi
b) Sadarwar sadarwa da shiga abokan aiki
c) Taimakawa da tallafawa abokan aiki

#12. Ina caji mafi yawa ta hanyar:
a) Jin ci gaba akan manufofina
b) Jin girmamawa da kallo har zuwa
c) Kyakkyawan lokaci tare da abokai / dangi

Buga k'wallaye: Ƙara adadin martani ga kowane harafi. Harafin da ke da maki mafi girma yana nuna mai motsa ku na farko: Galibi a's = n Ach, Galibi b's = n Pow, Galibi c's = n Aff. Lura cewa wannan hanya ɗaya ce kawai kuma tunanin kai yana ba da ƙarin fahimta.

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Yadda Ake Aiwatar da Ka'idar David McClelland (+Misalai)

Kuna iya amfani da ka'idar David McClelland a cikin saitunan daban-daban, musamman a cikin mahallin kamfanoni, kamar:

Jagoranci / Gudanarwa: Manyan shugabanni sun san cewa don haɓaka yawan aiki, kuna buƙatar fahimtar ainihin abin da ke motsa kowane ma'aikaci. Binciken McClelland yana bayyana direbobinmu na ciki na musamman - buƙatar nasara, iko ko alaƙa.

Misali: Manajan da ke son cimma nasara yana tsara ayyuka don haɗa maƙasudai da manufofi masu iya aunawa. Ƙayyadaddun ƙayyadaddun lokaci da martani suna akai-akai don haɓaka fitarwa.

Ka'idar David McClelland
Ka'idar David McClelland

• Shawarar Sana'a: Wannan basira kuma tana jagorantar cikakkiyar hanyar aiki. Nemi waɗanda ke ɗokin tunkarar maƙasudai masu wahala yayin da sana'arsu ta fara girma. Maraba da gidajen wuta da ke shirye don jagorantar masana'antu. Ƙirƙirar masu haɗin gwiwa a shirye don ƙarfafawa ta hanyar ayyukan da aka mayar da hankali ga mutane.

Misali: Mai ba da shawara a makarantar sakandare ya lura da sha'awar ɗalibi don saitawa da cimma burin. Suna ba da shawarar kasuwanci ko wasu hanyoyin sana'a na kai tsaye.

• Daukar ma'aikata/zaɓi: A cikin daukar ma'aikata, sami mutane masu sha'awar yin amfani da kyaututtukansu. Yi la'akari da abubuwan motsa jiki don cika kowane matsayi. Farin ciki da babban aiki yana fitowa daga daidaikun mutane masu girma cikin manufarsu.

Misali: Ƙimar farawa n Ach kuma tana duba ƴan takara don tuƙi, yunƙuri da ikon yin aiki da kansa zuwa ga maƙasudai masu buri.

• Horowa/ci gaba: Ba da ilimi ta salon koyo wanda ya dace da buƙatu daban-daban. Ƙarfafa yancin kai ko aiki tare daidai da haka. Tabbatar cewa manufofin sun yi tasiri a kan ainihin matakin don haifar da canji mai dorewa.

Misali: Kwas ɗin kan layi yana ba wa masu horo damar sassauƙa a cikin motsa jiki kuma ya haɗa da ƙalubalen zaɓi ga waɗanda ke cikin n Ach.

• Bita na ayyuka: Mayar da hankali kan ra'ayoyin da ke ba da haske kan gaba don ƙarfafa haɓaka. Ƙa'idar shaidar da ke haifar da himma da haɗin gwiwar hangen nesa na kamfani a matsayin ɗaya.

Misali: Ma'aikaci mai girma n Pow yana karɓar ra'ayi akan tasiri da ganuwa a cikin kamfani. Manufar ci gaba zuwa matsayi na hukuma.

Ka'idar David McClelland
Ka'idar David McClelland

• Ci gaban ƙungiya: Ƙimar ƙarfi a tsakanin ƙungiyoyi/rarrabuwa waɗanda ke taimakawa tsarin tsari, al'adun aiki da abubuwan ƙarfafawa.

Misali: Ƙimar buƙatu yana nuna nauyi n Aff a cikin sabis na abokin ciniki. Ƙungiyar tana ginawa a cikin ƙarin haɗin gwiwa da kuma fahimtar hulɗar inganci.

Sanin kai: Sanin kai yana fara sake zagayowar. Fahimtar buƙatun ku da na wasu yana haɓaka tausayawa da haɓaka alaƙar zamantakewa/aiki.

Misali: Wata ma'aikaciya ta lura cewa tana caji daga ayyukan haɗin gwiwa fiye da ɗawainiya ɗaya. Ɗaukar kacici-kacici ya tabbatar da farkon mai kuzarinta shine n Aff, yana ƙara fahimtar kai.

Koyarwa: Lokacin horarwa, zaku iya buɗe damar da ba a yi amfani da su ba, jagorar rage rauni tare da tausayi da haɓaka aminci ta hanyar magana da yaren motsa jiki na kowane abokin aiki.

Misali: Mai sarrafa yana horar da rahoto kai tsaye tare da babban n Ach akan ƙarfafa dabarun hulɗar juna don shirya wa mukaman jagoranci.

Takeaway

Gadon McClelland yana ci gaba saboda dangantaka, nasarori da tasiri suna ci gaba da haifar da ci gaban ɗan adam. Mafi ƙarfi, ka'idarsa ta zama ruwan tabarau don gano kai. Ta hanyar gano manyan abubuwan ƙarfafa ku, za ku bunƙasa cikin cika aikin da ya dace da ainihin manufar ku.

Tambayoyin da

Menene ka'idar motsawa?

Binciken McClelland ya gano mahimman abubuwan motsa jikin ɗan adam guda uku - buƙatar nasara (nAch), iko (nPow) da alaƙa (nAff) - waɗanda ke shafar halayen wurin aiki. nAch yana tafiyar da saitin manufa/gasa mai zaman kansa. nPow yana haifar da jagoranci / neman tasiri. nAff yana ƙarfafa aikin haɗin gwiwa / ginin dangantaka. Yin la'akari da waɗannan "buƙatun" a cikin kai/wasu yana haɓaka aiki, gamsuwar aiki da ingantaccen jagoranci.

Wane kamfani ne ke amfani da ka'idar motsa jiki ta McClelland?

Google - Suna amfani da kimanta buƙatu da daidaita matsayi/ƙungiyoyi bisa ga ƙarfi a fannoni kamar nasara, jagoranci da haɗin gwiwa waɗanda suka yi daidai da ka'idar David McClelland.