Imizekelo yeNkcubeko yeNkampani | Eyona ndlela yokuSebenza ngo-2024

Ngaba usebenza inkcubeko eyomeleleyo efanele inkampani yakho? Jonga eyona nto ingcono imizekelo yenkcubeko yenkampani kunye nezenzo kweli nqaku.

Xa ubuza abantu malunga nenkcubeko yenkampani yabo, kukho iitoni zeempendulo ezahlukeneyo. I-Apple ngumzekelo obalaseleyo wenguqu entle kwinkcubeko yombutho eqaqambisa inkcubeko entsha nejolise kubathengi.

Nangona kunjalo, inkcubeko yenkampani eyomeleleyo isenokungaveli kweyona nkampani iphumeleleyo, inkulu, okanye ityebileyo, kukho intabalala yoosomashishini, amashishini amancinci naphakathi anika inkcubeko yenkampani eyomeleleyo nelungileyo.

Kukho iimpawu eziqhelekileyo phakathi kwamashishini abelana ngenkcubeko yenkampani eyomeleleyo, kwaye uya kufunda ngakumbi malunga neenkcukacha kwinqaku

Isiqulatho

• Yintoni iNkcubeko yeNkampani?
• Kutheni iNkcubeko yeNkampani Eyomeleleyo ibalulekile?
• Iintlobo ze-4 zeNkcubeko yeNkampani kunye neMizekeliso yayo
• Imizekelo engakumbi yeNkcubeko yeNkampani kunye neZenzo
• Iimpawu zeNkcubeko yeNkampani embi
• Iingcebiso ezi-7 zokuziqhelanisa neNkcubeko yeNkampani elungileyo
• IItrakthi ezibalulekileyo
• Imibuzo ebuzwa qho

Iingcebiso ezingakumbi nge AhaSlides

• Iintlobo ze-9 zeeNkampani zeeNkcubeko zokuQalisa
• Ukugqwesa kwiNdawo eHamba ngokukhawuleza: Iingcebiso ezi-7 zokuPhumelela
• Iimpawu ze-7 zeNdawo yoMsebenzi enetyhefu kunye neeNgcebiso eziGqwesileyo zokuPhepha

Yintoni iNkcubeko yeNkampani?

Inkcubeko yenkampani ibhekisa kwiinqobo ezisemgangathweni ekwabelwana ngazo, iinkolelo, izimo zengqondo, indlela yokuziphatha, kunye nezenzo ezibumba indlela abantu abasebenza ngayo kunye nokunxibelelana phakathi kombutho. Iquka injongo yombutho, umbono, kunye neenqobo ezisemgangathweni ezingundoqo, kunye neendlela abantu abanxibelelana ngazo, basebenzisane, kwaye benze izigqibo.

Inkcubeko yenkampani inokubonwa kwindlela abantu abanxiba ngayo, ulwimi abalusebenzisayo, indlela abawujonga ngayo umsebenzi wabo, kunye nobudlelwane ababumbayo nabalingane babo.

Kutheni iNkcubeko yeNkampani Eyomeleleyo ibalulekile?

Inkcubeko yeNkampani yinxalenye ebalulekileyo yempumelelo yombutho, njengoko ibumba indlela abantu abasebenza ngayo ukuze bafezekise iinjongo ezifanayo, kwaye inokuba nefuthe elibalulekileyo ekwanelisekeni kwabasebenzi, imveliso, kunye nokugcinwa.

• Utsala kwaye ugcina abasebenzi: Inkcubeko yenkampani elungileyo nebandakanyayo inokutsala italente ephezulu kwaye yandise ukugcinwa kwabasebenzi. Xa abasebenzi beziva bexatyiswe kwaye bexatyiswa, kunokwenzeka ukuba bahlale nenkampani ixesha elide.
• Yandisa umgangatho wokuziphatha kwabasebenzi kunye nemveliso: Inkcubeko eyakhayo inokudala imvakalelo yoluntu kunye nokuba yeyabanye phakathi kwabasebenzi. Oku, kunokonyusa umgangatho wokuziphatha kunye nemveliso, njengoko abasebenzi beziva bekhuthazekile ukuba basebenze nzima kwaye babe negalelo kwimpumelelo yenkampani.
• Ichaza ixabiso kunye nomnqophiso wenkampani: Inkcubeko yenkampani eyomeleleyo inokunceda ukuchaza ixabiso kunye nomnqophiso wenkampani, onokuthi ukhokele ukuthathwa kwezigqibo kwaye uncede abasebenzi baqonde iinjongo kunye neenjongo zenkampani.
• Iphucula ubudlelwane babathengi: Inkcubeko yenkampani entle inokuphucula ubudlelwane babathengi. Xa abasebenzi bonwabile kwaye bebandakanyeka, kunokwenzeka ukuba babonelele ngenkonzo ebalaseleyo yabathengi kwaye bamele inkampani ngendlela eyakhayo.
• Yakha isidima sohlobo: Inkcubeko yenkampani eyomeleleyo inokunceda nokwakha igama elihle lophawu. Xa abasebenzi bonwabile kwaye bebandakanyekile, kunokwenzeka ukuba babelane ngamava abo amnandi nabanye, anokutsala abathengi abatsha kunye nabathengi.

Iintlobo ze-4 zeNkcubeko yeNkampani kunye neMizekeliso yayo

Inkcubeko yohlanga

Olu hlobo lwenkcubeko yenkampani luhlala lubonwa kumashishini amancinci, aphethwe yintsapho apho abasebenzi baphathwa njengentsapho. Ugxininiso kukusebenzisana, intsebenziswano, kunye nophuhliso lwabasebenzi.

Imizekelo yenkcubeko yeNkampani:

• Nikeza ngeenkqubo zokucebisa ezidibanisa abasebenzi abanamava ngakumbi nabaqeshwa abatsha okanye abo bafuna ukuphuhlisa izakhono ezitsha.
• Ukuxhobisa abasebenzi ngokubanika inqanaba elikhulu lokuzimela nokubavumela ukuba bathathe ubunini bomsebenzi wabo.

Adhocracy Culture

I-Adhocracy Culture isoloko ifumaneka kwi-start-ups kunye nemibutho evuselelayo exabisa ubuchule, ukuthatha umngcipheko, kunye nokulinga. Abasebenzi bakhuthazwa ukuba bacinge ngaphandle kwebhokisi kwaye bacele umngeni kwimeko ye-quo.

Imizekelo yenkcubeko yeNkampani:

• Beka phambili ukuba bhetyebhetye kumalungiselelo omsebenzi, anjengomsebenzi okude okanye iishedyuli eziguquguqukayo, ukulungiselela iimfuno zabasebenzi kunye nokukhuthaza ubuchule bokuyila.
• Rhoqo sebenzisa iprototyping ekhawulezileyo ukuvavanya ngokukhawuleza izimvo kunye neekhonsepthi ezintsha. Oku kubandakanya ukwenza iprototype okanye intlekisa yemveliso okanye inkonzo kunye nokuqokelela impendulo kubathengi okanye abachaphazelekayo ukuyicokisa.

Inkcubeko yeMarike

Olu hlobo lwenkcubeko lugxile kukhuphiswano, impumelelo, kunye nokufumana iziphumo. Ugxininiso kukuphumelela nokuba ngowona ubalaseleyo kwishishini.

Imizekelo yenkcubeko yeNkampani:

• Ukubonelela ngembuyekezo esekelwe ekusebenzeni, njengeebhonasi okanye iikhomishini, ukuvuza abasebenzi ngokufezekisa iinjongo zokuthengisa okanye ezinye iimetriki zokusebenza.
• Sebenza ngesantya esikhawulezayo, ngemvakalelo yongxamiseko kunye nokugxila ekusebenzeni kakuhle kunye nemveliso.

Ulawulo lweNkampani yeNkcubeko

Yenye yezona ntlobo zidumileyo zenkcubeko yenkampani kule mihla, ephawulwa ngokugxininisa kakhulu kwimithetho, imigaqo-nkqubo kunye neenkqubo. Kukho ikhonkco elicacileyo lomyalelo kunye negunya lokwenza izigqibo libekwe kwindawo ephezulu.

Imizekelo yenkcubeko yeNkampani:

• Ukuququzelela uvandlakanyo lwentsebenzo ukuvavanya intsebenzo yomqeshwa kunye nokunika ingxelo.
• Landela ukuthathwa kwezigqibo ezingundoqo, nezigqibo ezingundoqo ezenziwa ngabaphathi abakwinqanaba eliphezulu okanye ngabaphathi

Imizekelo engakumbi yeNkcubeko yeNkampani kunye neZenzo

Kwinkcubeko yenkampani enamandla, unokubona abantu besebenza kwaye baziphathe ngendlela efanayo, njengoko bonke belandela ukulindela kwentlangano. Ngokuxhomekeke kwinjongo yenkampani kunye nombono, kunye nomsebenzi wabo, baya kudala indawo yokusebenza ekhethekileyo kumqeshwa wabo.

Kukho imizekelo yenkcubeko yenkampani ngolu hlobo lulandelayo, ukukunceda ube neendlela ezingcono zokuchaza inkcubeko yakho:

• Imeko-bume yeNtsebenziswano: Inkcubeko igxininisa intsebenziswano kunye nokusebenzisana, ngokugxininisa ekwakheni ubudlelwane obuqinileyo phakathi kwamalungu eqela. I-Twitter yayisoloko iyindawo yokusebenzela eyonwabileyo kunye nentsebenziswano ngaphambili kunye neendibano ezininzi zentlalo.
• Uphuhliso lwabasebenzi: Omnye wemizekelo yenkcubeko elungileyo, ejolise ekuboneleleni ngamathuba amaninzi ophuhliso lwabasebenzi kunye nokukhula. UGoogle ukhuthaza abasebenzi babo ukuba bajoyine iinkqubo zoqeqesho, uphuhliso lobunkokeli, okanye imbuyiselo yokufunda ngokuqhubekayo.
• Yamkela Ukwahluka kunye nokuBandakanya: Ukukhuthaza indawo yokusebenza ebandakanyayo apho iyantlukwano ibhiyozelwa kwaye bonke abasebenzi baziva bexatyisiwe kwaye behlonitshiwe. Oku kunokunceda ukwakha inkcubeko yenkampani eyomeleleyo nelungileyo, ngakumbi kwiinkampani eziqalayo.
• Amaqela aDityanisiweyo: Inkcubeko yenkampani ebandakanyayo ikhetha ukuququzelela amaqela ahlukeneyo ukukhuthaza intsebenziswano kunye nobuchule. La maqela adibanisa abantu abavela kumasebe ahlukeneyo okanye iindawo zobungcali ukuze basebenze kwiprojekthi okanye ingxaki ethile.
• Iziphumo eziJolise kwiZiphumo: Inkampani ilandela iinkcubeko zemarike ezijolise ngakumbi kwiziphumo kunye nokufezekisa iinjongo. Bahlala bebeka ulindelo oluphezulu kubasebenzi kwaye bagxininise ukubaluleka kwemilinganiselo yokusebenza, umzekelo, iMicrosoft.
• Ukumiselwa komgangatho weeNkqubo zoMsebenzi ngumgaqo omele ulandelwe wawo wonke umsebenzi wabasebenzi kwiinkcubeko zoluhlu, njengoko bekhetha iinkqubo zokusebenza ezisemgangathweni kunye neenkqubo, ukuqinisekisa ukuhambelana kunye nokunciphisa ukuhluka, umzekelo, ikhonkco lehotele lamazwe ngamazwe njenge-Hilton.

Iimpawu zeNkcubeko yeNkampani embi

Kukho iimpawu ezimbi zemizekelo yenkcubeko yenkampani enokuthi ibonise a indawo yokusebenza enetyhefu okanye embi. Nazi iiflegi ezimbalwa ezibomvu ekufuneka uzilumkele:

• Amazinga aphezulu okuTshintsha: Ukuba inkampani ine izinga eliphezulu lokubuya okanye abasebenzi bemka rhoqo, inokuba luphawu lwenkcubeko embi. Kusenokubonisa ukuba abaqeshwa abonwabanga ngendawo abasebenza kuyo, ukunqongophala kwamathuba okukhula, okanye ukuphathwa kakubi.
• Ulawulo lweMicromana: Ukuba isimbo solawulo lwenkampani silawula ngokugqithisileyo okanye silawula kancinci, sinokwenza inkcubeko yoloyiko, ixhala, kunye nokuziphatha okuphantsi phakathi kwabasebenzi.
• Ukungabikho kokungafihli: Ukuba inkampani iyasilela elubala kwiinkqubo zokwenza izigqibo, inokudala inkcubeko yokungathembani nokungaqiniseki phakathi kwabasebenzi.
• Unxibelelwano oluyityhefu: Ukuba inkampani inenkcubeko yonxibelelwano oluyityhefu, olufana nokuhleba, ukuxhaphaza, okanye ukubuyisela emva, inokudala indawo yokusebenza enobutshaba kwaye ibe nefuthe elibi kwimveliso yabasebenzi kunye nempilo yengqondo.
• Ukunqongophala kweZintlukwano kunye nokuBandakanya: Ukuba inkampani inokungabikho kokungafani kunye nokubandakanywa, inokudala inkcubeko yokungabandakanywa kunye nocalucalulo, oku kunokukhokelela ekuziphatheni okuphantsi, ukusebenza kakubi, kunye nemiba yomthetho.
• Uthethathethwano lwabaSebenzi oluphantsi: Ukuba abasebenzi bayagxothwa, inokuba luphawu lwenkcubeko yenkampani engalunganga. Isenokubonisa ukuba abasebenzi abaziva bexatyiswe, abanantshukumisa, okanye abanayo injongo okanye unxibelelwano kunjongo yenkampani kunye neenqobo ezisemgangathweni.

Iingcebiso ezi-7 zokuziqhelanisa neNkcubeko yeNkampani elungileyo

Umsantsa phakathi kweenjongo zenkampani kunye nezinto ezilindelwe ngabasebenzi kunye namava ayonto intsha, ihlala isenzeka xa iinkampani zisilela ukuzixilonga kwasekuqaleni, nto leyo enokukhokelela kwinkcubeko embi emsebenzini kunye norhwaphilizo lwangaphakathi enkampanini. Akukaze kube kudala kakhulu ukuba ishishini lenze izilungiso ngokuyila ngokutsha inkcubeko yenkampani. 

Ukuba ufuna iingcebiso zokuqinisa inkcubeko yenkampani enempilo, nazi iingcebiso ezi-8 zokukunceda ukuba uziqhelanise kakuhle.

1. Yamkela ukungafihli: Ukwabelana ngolwazi ngokuphandle kunokunceda ekudaleni inkcubeko yenkampani enika ithemba nenemveliso, ngokukhuthaza ukuthembana, intsebenziswano, uxanduva, ukubandakanyeka kwabasebenzi, unxibelelwano, kunye nokusombulula impixano.
2. Ukubeka phambili uPhuhliso lwabaSebenzi: Ukubonelela ngamathuba okuba abasebenzi baphuhlise izakhono zabo kwaye bakhule ngaphakathi kwinkampani. Oku kunokubandakanya iinkqubo zoqeqesho, ingcebiso, okanye nembuyiselo yemali yokufunda ngokuqhubekayo.
3. Ukuqeshwa koFit kweNkcubeko: Xa uqesha abasebenzi abatsha, ungacingi nje ngeziqinisekiso zabo kodwa nokuba bayahambelana nenkcubeko yenkampani yakho. Khangela abantu abaneenqobo ezifanayo nezakho kwaye baya kuba negalelo elihle kwinkcubeko yakho yasemsebenzini.
4. Khokela ngomzekelo: Inkcubeko yenkampani iqala phezulu, ke qiniseka ukuba ubunkokeli bumisela umzekelo omhle. iinkokheli kufuneka ibandakanye iinqobo ezisemgangathweni zenkampani kwaye ibe yimizekelo kubasebenzi bayo.
5. Ukuqaphela kwaye Uvuze Abasebenzi: Qaphela kwaye uvuze abasebenzi ngomsebenzi wabo onzima kunye negalelo. Oku kunokuba ngovavanyo lomsebenzi, iibhonasi, okanye inqaku elilula lokubulela.
6. Buza impendulo: Ukuqonda ukuba yintoni abayifunayo ngokwenene into eyenziwa yinkcubeko yenkampani eyomeleleyo. Ukusebenzisa iintlobo ezahlukeneyo zovavanyo ukulungisa imiba eyahlukeneyo. Ukusebenzisa isixhobo sophando kwi-intanethi njenge AhaSlides inokukunceda ube nayo amazinga okuphendula aphezulu.
7. Imisebenzi yokwakha iqela: Izehlo zeNtlalo kwaye Imisebenzi yokwakha iqela njengamatheko, iipikniki, okanye ezinye iindibano zibanjwa rhoqo ukuvumela abasebenzi ukuba badibanise kunye nokwakha ubudlelwane ngaphandle komsebenzi.

IItrakthi ezibalulekileyo

Kubalulekile ukuba iinkampani zinxibelelane ngeenjongo zabo kunye nokulindela ngokucacileyo kubasebenzi kwaye zibonelele ngenkxaso efunekayo, uqeqesho, kunye nokuqatshelwa ukuze bahlale benethemba kwinkcubeko yenkampani. Xa abasebenzi beziva bexatyisiwe, bekhuthazwa, kwaye bexhaswa, banokuthi bahambelane nenkcubeko yenkampani kwaye bancede ukufezekisa iinjongo zenkampani.

Imibuzo ebuzwa qho

Ref: KnightFrank | NgconoUp | HBR