Izibonelo Eziyi-7 Eziphumelelayo Zokuqamba Eziphazamisayo Zaso Sonke Isikhathi (Izibuyekezo zango-2024)

Yini ehamba phambili Izibonelo Zokuqamba Emisha Eziphazamisayo?

Khumbula ividiyo ye-Blockbuster? 

Ekuphakameni kwayo ekuqaleni kwawo-2000s, lo mbhemu oqashwa ngevidiyo waba nezitolo ezingaphezu kuka-9,000 futhi ububusa imboni yokuzijabulisa yasekhaya. Kodwa eminyakeni eyi-10 kamuva, iBlockbuster yafaka isicelo sokuqothuka, kwathi ngo-2014, zonke izitolo ezisele eziphethwe yinkampani zase zivaliwe. Kwenzenjani? Ngamafuphi: ukuphazamiseka. AbakwaNetflix bethule into entsha ephazamisayo ekuqashweni kwamamuvi ezoqeda iBlockbuster futhi iguqule indlela esiwabuka ngayo amamuvi ekhaya. Lokhu kuwubufakazi obubodwa nje phakathi kwezibonelo zokuqamba ezintsha eziphazamisayo ezinganyakazisa zonke izimboni.

Sekuyisikhathi sokunaka i-Diruptive Innovation, engaguquli kuphela imboni ngokwayo kodwa nendlela esiphila ngayo, esiyifundayo, nesisebenza ngayo. Lesi sihloko sijula ​​emcabangweni wokuphazamiseka kokusungulwa, izibonelo zokuqamba eziphazamisayo eziphezulu, kanye nezibikezelo zesikhathi esizayo.

Ubani ochaze ukuqamba okusha okuphazamisayo?	UClayton Christensen.
Ingabe i-Netflix iyisibonelo sokuqamba okusha okuphazamisayo?	Kulungile.

Okuqukethwe:

• Kuyini Ukuqamba Okusha Okuphazamisayo Futhi Kungani Kufanele Ukhathalele?
• 7 Izibonelo Ezinhle Kakhulu Zokuqamba Emisha
  • #1. I-Encyclopedia Smackdown: Wikipedia Displaces Britannica
  • #2. Ukwehliswa Kwamatekisi: I-Uber Yazishintsha Kanjani Ezokuthutha Zasemadolobheni 
  • #3. Isitolo sezincwadi i-Boogaloo: I-Amazon Ibhala Kabusha Imithetho Yokuthengisa
  • #4. Ukubhujiswa Kobuciko: I-Digital News Eyehliswe Kanjani I-Print Journalism
  • #5. Iselula Ishaya Ucingo: Kungani I-iPhone Yakwa-Apple Yashintsha Amafoni
  • #6. Ukuphumelela Kwebhange: I-Fintech Ihlukanisa Kanjani Izimali 
  • #7. Ukunyuka kwe-AI: I-ChatGPT kanye nokuthi i-AI Iphazamisa Kanjani Izimboni
• Okulandelayo: Igagasi Elizayo Lokuqamba Okusha Okuphazamisayo
• Izitoreji Eziyinhloko
• imibuzo ejwayelekile ukubuzwa

Kuyini Ukuqamba Okusha Okuphazamisayo Futhi Kungani Kufanele Ukhathalele?

Okokuqala, ake sikhulume ngencazelo emisha ephazamisayo. Izindlela ezintsha eziphazamisayo zibhekisela ekuveleni kwemikhiqizo noma amasevisi anesethi ehlukile yezici, ukusebenza, nezibaluli zentengo ezihlukile kulokho okunikezwayo okujwayelekile.

Ngokungafani nokusungula izinto ezintsha, okwenza imikhiqizo emihle ibe ngcono, izinto ezintsha eziphazamisayo ngokuvamile zibonakala zingathuthukisiwe ekuqaleni, futhi zithembele kumodeli yebhizinisi ebiza kancane, enenzuzo ephansi. Kodwa-ke, bethula ubulula, ukusebenziseka kalula, kanye nokuthengeka okuvula izingxenye ezintsha zamakhasimende. 

Njengoba iziqalo ziqondise kubathengi be-niche, izinto ezintsha eziphazamisayo ziba ngcono kancane kancane zize zisuse abaholi bemakethe asebekhulile. Ukuphazamiseka kungaketula amabhizinisi ayifa ahlulekayo ukujwayela lezi zinsongo ezintsha zokuncintisana.

Ukuqonda ukuguquguquka kokuqamba okusha okuphazamisayo kuyisihluthulelo ezinkampanini ezizulazula endaweni yanamuhla yebhizinisi ehlala ishintsha, enokuncintisana kakhulu egcwele izibonelo zokuqamba eziphazamisayo.

I-70% yezinkampani eziku-S&P 500 index ngo-1995 azikho namuhla. Lokhu kungenxa yokuthi baphazanyiswe ubuchwepheshe obusha namamodeli ebhizinisi.

U-95% wemikhiqizo emisha uyahluleka. Lokhu kungenxa yokuthi abaphazamisi ngokwanele ukuthi bangene emakethe.

Amathiphu amaningi avela AhaSlides

• 5 Izibonelo Zesethulo Seqembu Elinamandla + Umhlahlandlela Wokubethela Inkulumo Yakho Elandelayo
• Imisebenzi engu-20+ Yokudala Yokubandakanya Abasebenzi Isebenza ngo-2023
• Imithetho Eyi-14 Yokucabanga Ukukusiza Ukwakha Imibono Yokudala ngo-2023

Bamba a I-Live Brainstorm SessionMahhala!

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Let's Ideate 🧠

Izibonelo Ezinhle Kakhulu Zokuqamba Eziphazamisayo

I-Innovations Innovations ibonakale cishe kuzo zonke izimboni, isakhiwo esicasule ngokuphelele, iguqule imikhuba yabathengi, futhi yazuza inzuzo enkulu. Eqinisweni, izinkampani eziningi eziphumelela kakhulu emhlabeni namuhla zingabasunguli abaphazamisayo. Ake sibone izibonelo zokuqamba ezintsha eziphazamisayo:

#1. I-Encyclopedia Smackdown: Wikipedia Displaces Britannica 

Lapha kuza esinye sezibonelo zokuqamba ezintsha eziphazamisayo, iWikipedia. I-inthanethi iphazamise kakhulu imodeli yebhizinisi le-encyclopedia elizanyiwe neliyiqiniso. Ngeminyaka yawo-1990, i-Encyclopaedia Britannica yayiphethe imakethe ngesethi yayo ehlonishwayo yokunyathelisa emiqulu engu-32 ebiza u-$1,600. Lapho i-Wikipedia yethulwa ngo-2001, ochwepheshe bayichitha ngokuthi okuqukethwe okungabafundisi okungasoze kwaqhudelana negunya lezazi le-Britannica. 

Babenephutha. Ngo-2008, iWikipedia yayinemibhalo yesiNgisi engaphezu kwezigidi ezi-2 uma iqhathaniswa ne-Britannica engu-120,000. Futhi iWikipedia yayimahhala ukuthi noma ngubani ayifinyelele. I-Britannica ayikwazanga ukuncintisana futhi ngemva kweminyaka engu-244 iphrintiwe, yashicilela uhlelo lwayo lokugcina ngo-2010. Ukwenziwa ngentando yeningi kolwazi kwembule inkosi yama-encyclopedias isibonelo sakudala sokuqamba okusha okuphazamisayo.  

Ungase futhi uthande: Izindlela Eziyisi-7 Zokukhiqiza I-Thesaurus Ekilasini Ngokuphumelelayo ngo-2023

#2. Ukwehliswa Kwamatekisi: I-Uber Yazishintsha Kanjani Ezokuthutha Zasemadolobheni 

Ngaphambi kwe-Uber, ukugibela itekisi kwakuvame ukungakhululeki - kufanele ushayele i-dispatch noma ulinde unqenqema lwekhebhu etholakalayo. Ngenkathi i-Uber yethula uhlelo lwayo lokusebenza lokugibela i-ride-hailing ngo-2009, yaphazamisa imboni yamatekisi yekhulunyaka ubudala, yakha imakethe entsha yezinkonzo zokushayela ezizimele lapho kudingeka futhi yaba ngesinye sezibonelo eziyimpumelelo zokusungula izinto ezintsha.

Ngokufanisa abashayeli abatholakalayo nabagibeli ngokushesha ngohlelo lwayo lokusebenza, i-Uber inciphisa izinsiza zamatekisi ezivamile ngemali yokugibela ephansi kanye nokulula okukhulu. Ukwengeza izici ezifana nokwabelana kokugibela kanye nezilinganiso zomshayeli ngokuqhubekayo kuthuthukisa umuzwa womsebenzisi. Inkundla ye-Uber eqanjiwe yenyuka ngokushesha, ihlinzeka ngokugibela emadolobheni angaphezu kuka-900 emhlabeni jikelele namuhla. Ubani ongaziba ithonya lezibonelo zokuqamba ezintsha eziphazamisayo njengalezo?

#3. Isitolo sezincwadi i-Boogaloo: I-Amazon Ibhala Kabusha Imithetho Yokuthengisa

Izibonelo zokuqamba ezintsha eziphazamisayo njenge-Amazon bezilokhu ziyisihloko esishisayo iminyaka eminingi. Izindlela ezintsha eziphazamisayo zase-Amazon ziguqule indlela abantu abathenga futhi bafunde ngayo izincwadi. Njengoba ukuthenga ku-inthanethi kwadlondlobala ngawo-1990, i-Amazon yazibeka njengesitolo sezincwadi esikhulu kunazo zonke emhlabeni. Iwebhusayithi yayo yenza i-inventory yokuphequlula futhi ya-oda kalula 24/7. Ukukhetha okubanzi kanye namanani entengo ehlisiwe adlula izitolo zezincwadi zezitini nodaka. 

Ngenkathi i-Amazon ikhipha i-Kindle e-reader yokuqala ngo-2007, yaphinde yaphazamisa ukuthengiswa kwezincwadi ngokusakaza izincwadi zedijithali. Izitolo zezincwadi zendabuko ezifana ne-Borders kanye ne-Barnes & Noble zizabalaza ukuhambisana nokuqanjwa kabusha kwe-Amazon omnichannel. Manje, cishe ama-50% azo zonke izincwadi athengiswa e-Amazon namuhla. Isu layo eliphazamisayo lachaza kabusha ukuthengisa nokushicilela.

#4. Ukubhujiswa Kobuciko: I-Digital News Eyehliswe Kanjani I-Print Journalism

I-inthanethi idale ukuphazamiseka okukhulu emaphephandabeni kusukela kwasungulwa uhlobo oluphathekayo. Izincwadi ezimisiwe ezifana ne-Boston Globe kanye ne-Chicago Tribune ziphethe i-landscape yezindaba amashumi eminyaka. Kodwa kusukela ngeminyaka yawo-2000s, izitolo zezindaba zedijithali ezifana ne-Buzzfeed, i-HuffPost, ne-Vox zithole abafundi ngokuqukethwe kwamahhala ku-inthanethi, inkundla yezokuxhumana enengculazi, kanye nokulethwa kweselula okuhlosiwe futhi kwaba yizinkampani ezintsha eziphazamisayo emhlabeni jikelele.

Ngaso leso sikhathi, i-Craigslist iphazamise inkomo yemali yamaphephandaba - izikhangiso ezihlukanisiwe. Ngokuncipha kokujikeleza, imali engenayo yokukhangisa yokuphrinta iwile. Amaphepha amaningi anezitezi agoqiwe ngenkathi abasindile besika imisebenzi yokuphrinta. Ukukhuphuka kwezindaba zedijithali ezidingeka kakhulu kuhlakaze imodeli yephephandaba elivamile njengesibonelo esiqinile sokuqamba okusha okuphazamisayo.

Ungase futhi uthande: Kuyini i-Digital Onboarding? | Izinyathelo Eziyi-10 Eziwusizo Zokukwenza Kusebenze

#5. Iselula Ishaya Ucingo: Kungani I-iPhone Yakwa-Apple Yashintsha Amafoni

Kungesinye sezibonelo ezinhle kakhulu zokuqamba ezintsha eziphazamisayo. Ngenkathi i-iPhone ye-Apple yethulwa ngo-2007, yenza izinguquko kumakhalekhukhwini ngokufingqa isidlali somculo, isiphequluli sewebhu, i-GPS, nokunye kwaba idivayisi eyodwa yesikrini esithintwayo. Nakuba 'izingcingo eziphendulwayo' ezidumile zigxile ezingcingweni, ekuthumeleni umbhalo, nezifinyezo, i-iPhone ilethe inkundla yekhompyutha yeselula eqinile kanye nomklamo oyisithonjana. 

Le 'smartphone' ephazamisayo ishintshe okulindelwe ngabasebenzisi. Izimbangi ezifana neNokia ne-Motorola bakuthola kunzima ukudlala. Impumelelo ye-iPhone isungule umnotho wohlelo lokusebenza lweselula kanye nokusetshenziswa kwe-inthanethi kwamaselula okugcwele yonke indawo. I-Apple manje isiyinkampani ebaluleke kakhulu emhlabeni sibonga kakhulu ngenxa yalokhu kuphazamiseka kwamaselula okuqhutshwa ubuchwepheshe obusha.

#6. Ukuphumelela Kwebhange: I-Fintech Ihlukanisa Kanjani Izimali 

I-fintech ephazamisayo (ubuchwepheshe bezezimali), okuyizibonelo zobuchwepheshe eziphazamisayo, inselele amabhange endabuko. Iziqalo ezifana ne-Square ne-Stripe enziwe lula ukucutshungulwa kwekhadi lesikweletu. I-Robinhood yenza ukuhweba ngamasheya mahhala. Ukuphathwa kokutshalwa kwezimali okuzenzakalelayo kwe-Betterment kanye ne-Wealthfront. Okunye okusha okufana ne-crowdfunding, i-crypto-currency, kanye nokukhokha ngocingo kunciphise ukungezwani ezinkokhelweni, ezikweletini, nasekuqoqweni kwezimali.

Amabhange asesikhundleni manje abhekene nokuhlukaniswa - ukulahlekelwa amakhasimende ngokuqondile kubaphazamisi be-fintech. Ukuze ahlale ehambisana, amabhange athola ama-fintech aqalayo, enza ubambiswano, futhi athuthukisa izinhlelo zawo zokusebenza zeselula nabasizi ababonakalayo. Ukuphazamiseka kwe-Fintech kukhuphule ukuncintisana kanye nokufinyeleleka kwezezimali ngesibonelo sakudala esiphazamisayo.

#7. Ukunyuka kwe-AI: I-ChatGPT kanye nokuthi i-AI Iphazamisa Kanjani Izimboni

Kanye ne-Inthanethi Yezinto (IoT), i-blockchain, nabanye abambalwa, ubuhlakani be-Artificial intelligence (AI) buthathwa njengobuchwepheshe obuphazamisa kakhulu futhi bube nomthelela emikhakheni eminingi. Kuyanda impikiswano nokukhathazeka mayelana nobuhle nobubi be-AI. Akukho okungakuvimba ekuguquleni umhlaba nendlela abantu abaphila ngayo. "I-AI ingaba namaphutha, kepha ukucabanga kwabantu kunephutha elijulile futhi". Ngakho-ke, "Ngokusobala i-AI izowina," kusho uKahneman ngo-2021. 

Ukwethulwa kwe-ChatGPT ngunjiniyela wayo, i-OpenAI ekupheleni kuka-2022 kuphawule ukweqa okusha kwezobuchwepheshe, okuyisibonelo esiyinhloko sobuchwepheshe obuphazamisayo nokuholela emncintiswaneni wokuthuthukiswa kwe-AI kwezinye izinkampani ezinokutshalwa kwezimali okukhulu. Kodwa i-ChatGPT akulona ukuphela kwethuluzi le-AI elibonakala lenza imisebenzi ethile kangcono futhi ngokushesha kunabantu. Futhi kulindeleke ukuthi i-AI iqhubeke nokubamba iqhaza elibalulekile emikhakheni eyahlukene, ikakhulukazi ezempilo.

Ungase futhi uthande: 5 Ukuqamba Amasu Emsebenzini

Okulandelayo: Igagasi Elizayo Lokuqamba Okusha Okuphazamisayo

Ukuqamba okusha okuphazamisayo akupheli. Nabu ubuchwepheshe obusafufusa obungase bubangele uguquko olulandelayo:

• Ama-Cryptocurrencies afana ne-Bitcoin athembisa ezezimali ezendlalekile.
• I-Quantum computing ingakhuphula ngokuphawulekayo amandla okucubungula e-cryptography, ukufunda ngomshini, nokuningi. 
• Ukuhamba emkhathini wezohwebo kungavula izimboni ezintsha kwezokuvakasha, ezokukhiqiza, nezinsiza.
• Izixhumanisi zekhompyutha yobuchopho kanye ne-neurotechnology ingase inike amandla izinhlelo zokusebenza ezintsha ezijulile.
• I-AR/VR ingaguqula ezokuzijabulisa, ukuxhumana, imfundo, imithi, nokunye okwengeziwe ngokusebenzisa izinto ezintsha eziphazamisayo.
• Ukuthuthukiswa okumangalisayo kwe-AI namarobhothi kanye nosongo lwabo ekusaseni lomsebenzi. 

Siyini isifundo? Ubuhlakani buphazamisa amandla. Izinkampani kufanele zikhuthaze isiko lokuqamba izinto ezintsha kanye nokuvumelana nezimo ukuze zigibele igagasi ngalinye noma zibe sengozini yokugwinywa yisiphepho. Kepha kubathengi, ukuqamba okusha okuphazamisayo kubeka amandla engeziwe, lula, kanye namathuba ephaketheni labo. Ikusasa libukeka liqhakazile futhi liphazamisa ngenxa yalezi zibonelo zokuqamba izinto ezintsha ezishintsha umdlalo.

Ungase futhi uthande: 5 Amathrendi Asafufusa - Ukubumba Ikusasa Lomsebenzi

Izitoreji Eziyinhloko

Kubalulekile ukulungela ukwamukela nokuzijwayeza emisha ephazamisayo eqhubekayo. Ubani owaziyo ukuthi ungase ube umsunguli olandelayo ophazamisayo. 

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