Global

Creating AI images and video at work: Labelling, consent and copyright

A ready-made course you customise for your organisation, with a live session deck and two surveys. You only add the 11 details that are specific to your organisation.

See the live deckSee the full outline
Try the coursePreview the survey
Length
30 min
Lessons
6 lessons
Frequency
Before a team starts publishing AI-made media, annually
Last reviewed
21 Oct 2026
Grey areas: AI avatars, retouching and fake testimonials
What would you do?

A colleague asks you to make an avatar of her for a recurring video

Try it: this is one of 15 interactive activities in the course.

What's included

Three pieces that work together

Copy once, get everything. Learners prepare on their own, you answer questions live, and the surveys tell you what stuck.

Self-paced course

Short lessons with real workplace scenarios, not walls of text.

  • 6 lessons, about 30 minutes
  • Flashcards, sorting activity, scenario, timeline and quizzes
  • 10-question final check, 80% to pass

Live session deck

An AhaSlides presentation to run after the course, in person or online.

  • 10 slides
  • Quiz, word cloud, poll, scale slides
  • A closing slide for your contacts

Two surveys

Find out what landed, and whether people use it on the job.

  • Post-course feedback, about 2 minutes
  • 30-day check-in
  • Anonymous by default
  • Results feed your next refresher

Learning objectives

At the end of this course, learners can

Each objective and the lesson that covers it.

IDObjectiveSourceWhere it's covered
TO 123.0Achieve ≥ 80% on the final assessment-Whole course
SO 123.1Identify when AI-generated or manipulated content must be labelled or disclosedEU AI Act Art. 50; China AI content labelling measures (see verification list)Whole course
SO 123.2Obtain and record consent before generating a real person's likeness or voice + your infoGDPR Art. 5; organisation's consent formWhole course
SO 123.3Check licence terms and human authorship before using AI images commerciallyUS Copyright Office Part 2 (29 Jan 2025); tool licence termsWhole course
SO 123.4Apply the organisation's approval and labelling workflow for synthetic media + your infoOrganisation's synthetic media policyWhole course
SO 123.5Recognise grey areas: AI avatars, retouching and testimonials, and ask before publishingBest practiceWhole course

Your part: what a template can't do for you

  • Your workplace details: fill in the 11 highlighted fields so the course describes your own policies, contacts and locations.
  • Records: record completion in your own LMS or record system.

Course outline

6 lessons, about 30 minutes

Minutes per lesson are an estimate, shared out by page count.

ContentInteractiveVideoYou customise
1

Why an undisclosed AI spokesperson cost a campaign

3 pages

6 min
Before you beginNoteList
The pulled campaignTextImageTimeline
What would have prevented itFlashcardsKey factQuiz
2

Labelling, consent, copyright and platform rules

3 pages

6 min
Four questionsTabs
Rules in plain wordsAccordionYour infoNote
Match the ruleMatching quiz
3

From brief to archive: the synthetic media workflow

3 pages

5 min
Six stepsProcessYour infoYour infoYour info
Needs a label?Sorting activity
CheckMulti-select quiz
4

Grey areas: AI avatars, retouching and fake testimonials

3 pages

5 min
The stand-in avatarScenario
The testimonial that never happenedScenario
How much retouching is too much?Sorting activityQuiz
5

Applying label templates, approvals and consent forms

2 pages

4 min
Label wordingFlashcardsYour infoNoteYour info
Fix the draftChecklistQuiz
6

Final assessment and acknowledgement

Assessment

4 min
Final check10 questions80% to passCompletion page

Live deck and surveys

10 slides to run live, two surveys to close the loop

Pink slides are interactive. Both surveys are anonymous; pink questions are written for this course.

ContentTitle and agenda
Word cloudAI images and video we already use at work
PollDo you know when AI content must be labelled?
QuizA video features an AI avatar that looks like a customer. You…
Content · customiseThe four questions (synthetic? real person? licence? where?) {{PLATFORM_LABEL_RULES}}
QuizWhich needs consent before you generate it?
ScaleHow confident are you deciding if a piece needs a label?
Open-endedA grey area you have faced when making AI media
Q&AAsk the trainer anything
Content · customiseClosing, the approval route {{AI_HELP_CONTACT}}, {{SURVEY_1_URL}}, {{SURVEY_2_URL}}
Post-course feedback: 10 questions, about 2 min
  1. Overall rating 5 stars
  2. Relevant, realistic, right length, helpful activities agree/disagree grid
  3. What was most useful? multi-select
  4. Confidence before this course, and now 1-5 scale
  5. Which AI image, video or voice tools do you use? multiple choice
  6. Do you know when AI content must be labelled? multiple choice
  7. Have you used a real person's likeness or voice in an AI tool? multiple choice
  8. One thing we should change or add open text
  9. Would you recommend this course? NPS
30-day check-in
  1. Have you used what you learned since the course? multiple choice
  2. How confident are you today? Compare with day 1 1-5 scale
  3. A moment where the training helped, or where you weren't sure open text
  4. Which topics should the next refresher focus on? ranking

Results show whether people use the training on the job, not just whether they finished it.

Make it yours

11 fields to fill in, and you're ready

Everything else is done. These are the details only your organisation knows; each one is highlighted inside the course.

  • Labels the platforms you publish on require{{PLATFORM_LABEL_RULES}}
  • Approved generation tools{{APPROVED_AI_TOOLS}}
  • Who signs off synthetic media{{APPROVER_ROLE}}
  • Where prompts, versions and consents are kept{{ARCHIVE_LOCATION}}
  • The organisation's standard label lines{{LABEL_WORDING}}
  • Likeness and voice consent form{{CONSENT_FORM_LINK}}
Show all 11 fields
  • Policy, contact, surveys and completion record{{SYNTHETIC_MEDIA_POLICY_LINK}}
  • Policy, contact, surveys and completion record{{AI_HELP_CONTACT}}
  • Policy, contact, surveys and completion record{{SURVEY_1_URL}}
  • Policy, contact, surveys and completion record{{SURVEY_2_URL}}
  • Policy, contact, surveys and completion record{{LMS_OR_RECORD_SYSTEM}}

FAQ

Common questions

Can I run creating AI images and video at work: Labelling, consent and copyright training online?

Yes. The course is self-paced and online, and the live deck lets you add a live session in the room or online.

How often is this training needed?

Before a team starts publishing AI-made media, annually, and when labelling rules change.

Who needs this training?

Marketing, communications, design, internal comms and L&D staff who create images, video, avatars or voice with AI; run by marketing leadership, legal or L&D.

What records should I keep?

Record completion in your own LMS or record system, so you can show who finished the course and when.

Can I edit the content?

Yes, everything. Change the wording, swap scenarios for ones from your workplace, add your logo, or remove parts that don't apply.

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Ready to run it?

Open the live deck to see how the session runs alongside the course and both surveys.

See the live deck