What Is Another Name For Enterprise Sale?

Another term for enterprise sales is "complex sales,"as they typically involve selling high-value, intricate products or services to large organizations with complex buying processes.

What Is Enterprise and B2B sales?

Enterprise sales and B2B sales are both types of business-to-business transactions. In B2B sales, businesses sell products or services to other companies. Enterprise sales, on the other hand, refers to selling large and complex solutions, products, or services to other large organizations.

Is it hard to get into enterprise sales?

Getting into enterprise sales can be challenging because it typically requires a combination of sales experience, product knowledge, and relationship-building skills. However, with the right training and experience, it can be an advantageous and lucrative career path.

What Is Considered Enterprise Sale Job?

These enterprise sales jobs roles may involve developing and managing relationships with key decision-makers and navigating complex sales processes.

What Are The Challenges in Enterprise Sales?

Challenges in this strategy include navigating complex buying processes, building relationships with key decision-makers, overcoming objections, and closing high-value deals. Additionally, long sales cycles and intense competition can make enterprise sales challenging.

He alakaʻi piha i ka hoʻolālā kūʻai ʻoihana

He aha ke kumu nui o ka holomua hoʻolālā kūʻai ʻoihana?

Ma kahi pōʻaiapili B2B, hōʻike nā kūʻai ʻoihana i kahi manawa waiwai nui no nā ʻoihana he nui. Eia nō naʻe, pono ke kūʻai aku i nā hui nui a paʻakikī i kahi ala hoʻolālā e noʻonoʻo ana i nā paʻakikī kūʻokoʻa a me nā paʻakikī o kēia mākeke.

Ma kēia ʻatikala, e aʻo ʻoe i kahi alakaʻi holoʻokoʻa i kahi hoʻolālā kūʻai ʻoihana e hiki ke hāʻawi i nā ʻoihana me ke kāʻei e pono ai lākou e hoʻokele pono i ke kaʻina kūʻai paʻakikī a pani koke i nā kuʻikahi nui.

E lanakila ma luna o nā ʻoihana kūʻai kūʻai | Puna: Shutterstock

He aha ka ʻoihana kūʻai?
No ke aha he mea nui ke kūʻai aku ʻo Enterprise?
Nā ʻanuʻu koʻikoʻi o ke kūʻai aku ʻoihana?
He aha nā laʻana o ke kūʻai aku ʻana i nā ʻoihana?
Pehea e kūkulu ai i kahi hoʻolālā kūʻai ʻoihana maikaʻi?
Pinepine ninau ninaninau 'ana i
hope aipoalani

Manaʻo kōkua no ka hoʻopili maikaʻi ʻana

ʻ Textlelo ʻlelo ʻē aʻe

Pono i kahi mea hana e kūʻai maikaʻi aku ai?

E kiʻi i nā mea hoihoi maikaʻi ma ka hāʻawi ʻana i kahi hōʻike leʻaleʻa pāʻani e kākoʻo i kāu hui kūʻai! E kākau inoa no ka lawe ʻana i ka kuʻikahi manuahi mai AhaSlides waihona waihona!

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He aha ka ʻoihana kūʻai?

ʻO ke kūʻai aku ʻana i nā ʻoihana ka hana o ke kūʻai aku ʻana i nā huahana waiwai nui a i ʻole nā lawelawe i nā hui nui e koi ana i nā hoʻonā maʻamau e hoʻokō i kā lākou mau pono kikoʻī. Hoʻopili ia i kahi kaʻina kūʻai paʻakikī e pono ai ka ʻike hohonu o ka ʻoihana a ka mea kūʻai aku a me nā wahi ʻeha, a me kahi ala hoʻolālā e kūkulu i nā pilina lōʻihi a me ka hāʻawi ʻana i ka waiwai maikaʻi.

e pili pū ana: Pehea e kūʻai aku ai i kekahi mea: 12 ʻenehana kūʻai maikaʻi loa ma 2024

No ke aha he mea nui ke kūʻai aku ʻoihana?

He mea koʻikoʻi ka hoʻolilo ʻana i kēia ʻano hoʻolālā kūʻai B2B no nā ʻoihana e ʻimi nei e hoʻonui i nā mākeke hou a hoʻoulu i ka ulu. Ma ke kūkulu ʻana i nā pilina ikaika me nā hui nui, hiki i nā ʻoihana ke hoʻopaʻa i nā kahawai waiwai nui a hoʻomau, me nā manawa ʻoihana waiwai. Eia kekahi mau ala e hiki ai i ke ala ke kōkua i nā ʻoihana e holomua a loaʻa ka kūleʻa i ka honua hoʻokūkū o nā kūʻai B2B.

Hoʻonui i ka loaʻa

Hiki i nā hoʻolālā kūʻai paʻakikī kūpono ke kōkua i ka hoʻonui ʻana i ka loaʻa kālā ma o ka paipai ʻana i nā ʻoihana e komo i nā mākeke hou, lanakila ma luna o nā mea kūʻai aku nui a kiʻekiʻe, a hāʻawi i nā hāʻina maʻamau e kūpono i nā pono o ka mea kūʻai aku. Ma ka hoʻokomo ʻana i nā kūʻai ʻoihana, hiki i nā ʻoihana ke hoʻokumu i kahi hoʻokūkū hoʻokūkū a hoʻokō i ka ulu kālā hoʻomau i ka wā lōʻihi.

Hoʻonui i ka ʻike Brand

Ma kahi o ka hoʻonui ʻana i ka loaʻa kālā, hiki i nā kūʻai paʻakikī ke hoʻonui i ka ʻike brand a me ka hilinaʻi. Ma ka hui pū ʻana me nā mea kūʻai aku kiʻekiʻe, hiki i nā ʻoihana ke hoʻokumu iā lākou iho he mau alakaʻi ʻoihana hilinaʻi a hoʻonui i kā lākou mau mākeke. Hiki i kēia ʻike nui ke alakaʻi i nā manawa ʻoihana hou a kōkua i nā ʻoihana e hoʻokumu i kahi inoa ikaika i kā lākou ʻoihana.

E mālama i ka pilina lōʻihi

Ma ka hāʻawi ʻana i ka lawelawe kūikawā a me ke kākoʻo, hiki i nā ʻoihana ke hoʻoholo iā lākou iho he mau hoa hilinaʻi a kūkulu i ka pilina me kā lākou mea kūʻai aku. Hiki i kēia ke hopena i ka paʻa ʻana o ka mea kūʻai aku a me ka loaʻa ʻana o ka loaʻa kālā, a me ka ʻōlelo-waha maikaʻi e hiki ke kōkua i ka huki ʻana i nā mea kūʻai aku. He mea koʻikoʻi ka nānā ʻana i ke kūkulu ʻana i ka pilina no nā ʻoihana e ʻimi nei e hoʻokō i ka kūleʻa mau i ka honua hoʻokūkū o nā kūʻai ʻoihana.

Nā ʻanuʻu koʻikoʻi o ke kūʻai aku ʻoihana

E nānā i ke kaʻina hana kūʻai ʻoihana e like me lalo! He mea paʻakikī paha ka hoʻopaʻa ʻana i ka hoʻolālā kūʻai paʻakikī i ka wā mua, akā he mea nui e hoʻomaopopo i kēia mau pae kumu ʻehā no ka loaʻa ʻana o ka kūleʻa inā ʻoe he ʻoihana kūʻai maʻa a he mea hou paha i ka pāʻani.

ʻO nā pae ʻehā o ka hoʻolālā kūʻai ʻoihana

Kaka

ʻO ka ʻike ʻana i nā mea kūʻai aku i kūpono i ka ʻaoʻao o ka mea kūʻai aku ma o ka noiʻi a me ka ʻikepili ʻikepili.
Ke alakaʻi nei i ka noiʻi mākeke no ka hoʻomaopopo ʻana i nā ʻano ʻoihana a me ka ʻāina hoʻokūkū maikaʻi.
Hoʻokumu i nā alakaʻi ma o ka pūnaewele, nā kuhikuhi, a me nā hoʻolaha kūʻai i manaʻo ʻia.

ʻike,

Hoʻopili pū me ka mea kūʻai aku e hōʻiliʻili i ka ʻike hou aʻe e pili ana i ko lākou pono a me nā wahi ʻeha.
Ke nīnau nei i nā nīnau hāmama e loaʻa ai ka ʻike hohonu o nā pahuhopu a me nā pilikia o ka mea kūʻai.
Ka loiloi ʻana inā pili nā pono o ka mea kūʻai aku me ka hopena o ka ʻoihana a inā he kūpono kūpono.

ulu ana

Ke hana ʻana i kahi hoʻoponopono maʻamau e hoʻoponopono i nā pono o ka mea kūʻai aku a me nā wahi ʻeha.
Ke hoʻomohala nei i kahi manaʻo e wehewehe pono i ka hopena, ke kumu kūʻai, a me nā hopena i manaʻo ʻia.
Ke hōʻike nei i ka manaʻo i ka mea kūʻai aku ma ke ʻano maopopo a koi.

Delivery

Ke lanakila ʻana i nā kūʻē a me ka hoʻopaʻa ʻana i ka ʻaelike ma ka hoʻoponopono ʻana i nā hopohopo i koe a me ke kūkākūkā ʻana i nā kumukūʻai a me nā ʻōlelo.
Hoʻokumu i kahi pilina ikaika me ka mea kūʻai aku no ka holomua mau, me ka hoʻonohonoho ʻana i nā manaʻolana a me ka hoʻokō ʻana i nā ʻōlelo hoʻohiki.
Hāʻawi i ka lawelawe kūikawā a me ke kākoʻo e mālama i kahi pilina lōʻihi me ka mea kūʻai aku a hoʻokele i ka ʻoihana hou.

He aha nā hiʻohiʻona o ke kūʻai aku ʻoihana?

Ma ke kūʻai aku ʻana o Enterprise, ʻo kāu mau mea kūʻai mua he hui pilikino a i ʻole aupuni me nā mea hoʻoholo he nui, pinepine me nā pōʻai kūʻai lōʻihi a me ka nui o ka nui. Eia kekahi mau laʻana o ke kūʻai aku ʻana i nā ʻoihana:

Ke kūʻai aku nei i nā polokalamu ʻoihana i kahi hui nui

ʻO nā hui kūʻai ʻoihana kaulana e like me SAP e hana ma ke ʻano he hui polokalamu multinational i loea i ka polokalamu hoʻolālā waiwai waiwai (ERP), a me ka hoʻokele kaulahao lako, ka hoʻokele pilina o nā mea kūʻai aku, a me nā ʻōnaehana polokalamu ʻoihana ʻē aʻe.

Ke kūʻai aku nei i nā ʻoihana IT i kahi hui aupuni

He hui kūʻai ʻoihana kaulana ʻo IBM e hāʻawi ana i nā ʻano hoʻonā ʻenehana IT i nā keʻena aupuni, e komo pū ana me nā lawelawe ʻikepili kapua, ʻikepili ʻikepili, a me nā ʻōnaehana cybersecurity.

*ʻO IBM kekahi o nā hui ʻenehana nui loa o ka honua, me kona mau wāwae i nā mea āpau mai AI a hiki i ka ʻike kapua.*| Puna: Shutterstock

Ke kūʻai aku nei i nā lawelawe kālepa i kahi hōʻailona honua

ʻO kekahi laʻana, ʻo Dentsu, he hui hoʻolaha hoʻolaha Iapana a me nā hui pili lehulehu e hāʻawi ana i kahi ʻano o nā lawelawe kūʻai aku, me ka hoʻolaha, ka hoʻolālā ʻana a me ke kūʻai ʻana, a me ke kālepa kikohoʻe.

Pehea e kūkulu ai i ka hoʻolālā kūʻai ʻoihana pono?

ʻO ke kūkulu ʻana i kahi hoʻolālā kūʻai ʻoihana pono e pono ai ka ʻike piha ʻana i kāu mākeke i manaʻo ʻia, ko lākou mau pono a me nā pilikia, a me ka ʻāina hoʻokūkū.

Ma kēia alakaʻi, e ʻimi mākou i kekahi mau ʻōlelo aʻoaʻo no ka hoʻomohala ʻana i kahi hoʻolālā kūʻai ʻoihana kūleʻa.

Kūkulu kūkulu

Ma ka pōʻaiapili B2B, pili nā mea a pau. No ka nui o kāu huahana, ʻaʻohe ala e pani i nā kuʻikahi nui me ka ʻole o ka pilina paʻa ma waena o nā ʻoihana.

Kōkua

E lawe i ka manawa e noiʻi i kā lākou ʻoihana a me ka ʻoihana.
E hoʻolohe pono i ko lākou mau pono a me nā pilikia
E akaka e pili ana i kāu mea hiki a hiki ʻole ke hana no ka manaʻo
Hāʻawi i nā ʻike a me nā kumuwaiwai e pili ana a waiwai i ka manaʻo
E hahai mau i mea e mahana ai ka pilina

e pili pū ana:

Hoʻopukapuka kālā ma ka polokalamu CRM

ʻO ka hoʻokomo kālā ʻana i ka polokalamu CRM (Customer Relationship Management) hiki ke lilo i mea koʻikoʻi o kahi hoʻolālā kūʻai paʻakikī kūleʻa. Hiki i kahi ʻōnaehana CRM ke kōkua iā ʻoe e hoʻoponopono i nā pilina ma waena o kāu hui a me nā mea kūʻai aku, e hahai i nā hana kūʻai aku, a me ka nānā ʻana i ka ʻikepili e ʻike ai i nā ʻano a me nā pilikia, nā manawa a me nā mea hoʻoweliweli.

Kōkua

E koho i kahi ʻōnaehana CRM hiki ke hoʻonui i ka ulu ʻana o kāu ʻoihana. Mālama kēia ʻaʻole ʻoe e hoʻonui i ka polokalamu a pono e hoʻololi i kahi ʻōnaehana ʻē aʻe ma lalo o ka laina.
E ʻimi i nā lako polokalamu i loaʻa i kahi mea hoʻohana, hoʻohana i nā mea hoʻohana a hāʻawi i nā kahe hana maʻamau a me nā koho automation.

Hoʻomaʻamaʻa i kāu mau hui

ʻO nā kūʻai paʻakikī kahi kahua e ulu mau nei, a pono kāu mau hui e noho hou me nā ʻano a me nā ʻenehana hou loa. No laila, pono e hoʻolako i ka hoʻomaʻamaʻa hoʻomau a me ke kākoʻo e hōʻoia i ka hoʻomaikaʻi mau ʻana o kāu mau hui i nā mākau a me ka ʻike.

Kōkua:E ho ohana AhaSlidese hoʻoikaika i ke komo ʻana a me ka leʻaleʻa i ka wā hoʻomaʻamaʻa no kāu mau hui kūʻai ʻoihana. AhaSlides hāʻawi i nā hiʻohiʻona maʻalahi hiki iā ʻoe ke hoʻohana no ka hana ʻana i nā mea hoʻomaʻamaʻa hoihoi a me ka maʻalahi me nā hiʻohiʻona pili.

ka loiloi '

ʻO ka mea hope akā ʻaʻole ka mea liʻiliʻi loa, e noi ana i nā metric a me nā analytics e ana a nānā i ka hana o kāu mau hui kūʻai, a hoʻohana i kēia ʻikepili e ʻike i nā wahi no ka hoʻomaikaʻi ʻana a me ka hoʻonui ʻana i kāu papahana hoʻomaʻamaʻa i ka manawa mau.

Kōkua: E aʻo pehea e noʻonoʻo pono ai, e hana i nā nīnau nīnau, nā koho a me nā noiʻi e hōʻiliʻili i ka ʻikepili e pili ana i ka maikaʻi o kāu mau hui a me kāu mau hoʻolālā.

E mālama i ka pilina ikaika me nā mea kūʻai aku

Pinepine ninau ninaninau 'ana i

He aha ka inoa ʻē aʻe no ke kūʻai aku ʻoihana?

ʻO kekahi huaʻōlelo ʻē aʻe no ke kūʻai aku ʻana i ka ʻoihana ʻo "kūʻai paʻakikī," ʻoiai lākou e pili ana i ke kūʻai aku ʻana i nā huahana kiʻekiʻe, paʻakikī a lawelawe paha i nā hui nui me nā kaʻina kūʻai paʻakikī.

He aha ke kūʻai ʻana o Enterprise a me B2B?

ʻO ke kūʻai aku ʻana i nā ʻoihana a me nā kūʻai B2B nā ʻano ʻelua o nā kālepa ʻoihana-i-ʻoihana. Ma nā kūʻai B2B, kūʻai nā ʻoihana i nā huahana a i ʻole nā lawelawe i nā hui ʻē aʻe. ʻO ke kūʻai aku ʻana o nā ʻoihana, ma ka ʻaoʻao ʻē aʻe, e pili ana i ke kūʻai aku ʻana i nā hopena nui a paʻakikī, nā huahana, a i ʻole nā lawelawe i nā hui nui ʻē aʻe.

He paʻakikī paha ke komo ʻana i nā kūʻai ʻoihana?

He mea paʻakikī ke komo ʻana i nā kūʻai ʻoihana no ka mea maʻamau e koi i ka hui pū ʻana o ka ʻike kūʻai, ʻike huahana, a me nā mākau kūkulu pilina. Eia nō naʻe, me ka hoʻomaʻamaʻa kūpono a me ka ʻike, hiki ke lilo i ala maikaʻi a maikaʻi hoʻi.

He aha ka mea i manaʻo ʻia ʻo Enterprise Sale Job?

Hiki i kēia mau hana kūʻai kūʻai ʻoihana ke hoʻomohala a me ka hoʻokele ʻana i nā pilina me nā mea hoʻoholo koʻikoʻi a me ka hoʻokele ʻana i nā kaʻina kūʻai paʻakikī.

He aha nā pilikia i ka ʻoihana kūʻai?

ʻO nā pilikia i loko o kēia hoʻolālā, ʻo ia ka hoʻokele ʻana i nā kaʻina kūʻai paʻakikī, ke kūkulu ʻana i nā pilina me nā mea hoʻoholo koʻikoʻi, ka lanakila ʻana i nā kūʻē, a me ka pani ʻana i nā kuʻikahi waiwai nui. Hoʻohui hou, hiki i nā pōʻai kūʻai lōʻihi a me ka hoʻokūkū ikaika ke hana i nā kūʻai ʻoihana paʻakikī.