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Free course template · Global

The sales pitch and demo: Structure, storytelling and value propositions

A ready-made course, live deck and two surveys for sellers. AhaSlides tracks progress, completion and scores for you. 40 minutes, 6 lessons. Last reviewed 21 October 2026; not legal advice.

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The sales pitch and demo: Structure, storytelling and value propositions: try 3 questions

Three questions from this course. Pick an answer, then see why.

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Three pieces that work together

Learners prepare on their own, you answer questions live, and the surveys tell you what stuck. 11 fields to fill in with your own policy, contacts and locations; each one is highlighted inside the course.

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The The sales pitch and demo: Structure, storytelling and value propositions course as a learner first sees it

Completion is tracked for you

Learners sign in to take the course, so every start, finish and score is recorded in AhaSlides. No spreadsheet to keep.

  • Who has finished

    See who has not started, who is in progress and who has completed the course.

  • Every score

    Each learner's answers to the quizzes and activities in the course.

  • What landed

    Survey results show what people took away, and the 30-day check-in shows whether they use it.

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6 lessons, about 40 minutes

What learners can do at the end of each lesson. Minutes are an estimate.

  • Lesson 1: A pitch that started with 20 slides about us · 8 min

    Before you begin · An invented story · What does the buyer need first?

  • Lesson 2: Feature, advantage, benefit · 8 min

    Three layers · Sort the statements · Write the benefit

  • Lesson 3: Structuring a pitch or demo · 8 min

    The shape · Put it in order · Handling the room

  • Lesson 4: Grey areas: stories, proof and competitors · 8 min

    Scenario · Scenario · Scenario

  • Lesson 5: Closing with a clear ask, and where to get help · 5 min

    The ask and your support · End well

  • Lesson 6: Final assessment · 3 min

    Practice

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Common questions

Yes. The course, the live deck and both surveys are free. Claiming the template into your AhaSlides account is free too.

Yes. The course is self-paced and online, and the live deck lets you add a live session in the room or online.

At seller onboarding, before a product launch or sales kick-off, and as a refresher when win rates on first presentations drop.

Sellers, solution consultants and pre-sales staff who present to buyers (run by L&D with sales enablement and product marketing).

Record completion in your own LMS or record system, so you can show who finished the course and when.

Yes, everything. Change the wording, swap scenarios for ones from your workplace, add your logo, or remove parts that don't apply.

Your own details, each highlighted inside the course:
  • Product marketing contact
  • Approved claims link
  • Customer reference policy link
  • Sales enablement contact
  • Compliance contact
  • Sales conduct policy link
  • Escalation route
  • LMS or record system
  • Course URL
Then edit anything else you like: wording, scenarios, your logo.
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