The challenge
Rachel faced the "lazy hybrid" epidemic killing the category's reputation. "There's a lot of people marketing hybrid events under that banner, but there's nothing hybrid about it. There's no two-way interaction."
Corporate clients reported dropping attendance and insufficient Q&A opportunities. Training participants "just get forced by their company to join" and struggle to engage. Brand consistency was also non-negotiable - after spending big on opening videos, switching to engagement tools that looked completely different was jarring.
The solution
Rachel needed a tool that could prove live interaction was happening while maintaining sophisticated corporate branding standards.
"If you're asked to enter a competition or spinning wheel, or if you're asked to ask a live question and you can see all the questions coming live on AhaSlides, then you know that you're not watching a video."
The customisation capabilities sealed the deal: "The fact that we can just change the colour to whatever colour their brand is and put their logo on is great and clients really like the way that the delegates view it on their phones."
Virtual Approval now uses AhaSlides across their entire operation, from intimate 40-person training workshops to major hybrid conferences, with trained tech producers in multiple time zones.
The result
Virtual Approval crushed the "lazy hybrid" reputation with events that actually get people participating - and keep corporate clients coming back for more.
"Even the most serious crowds actually want a bit of fun injection. We do conferences where it's very senior medical professionals or lawyers or financial investors... And they love it when they get to break away from that and do a spinning wheel."
"Instant reporting and data exports are the most valuable for our clients. Plus, customisation on a per-presentation level means that, as an agency, we can run multiple brands within our account."
Key outcomes:
- 500-2,000-person hybrid events with genuine two-way interaction
- Brand consistency that keeps corporate clients happy
- Repeat business from major players across industries
- Peace of mind with 24/7 tech support for global events
Virtual Approval now uses AhaSlides for:
Hybrid conference engagement – Live Q&A, polls, and interactive elements that prove genuine participation
Corporate training workshops – Breaking up serious content with fun, interactive moments
Multi-brand management – Custom branding per presentation within a single agency account
Global event production – Reliable platform with trained producers across time zones
