Isingeniso
Izitolo nezindawo zokudlala kulindeleke ukuthi zinikeze okungaphezu nje kwemikhiqizo—yilapho amakhasimende elindele khona ukufunda, ukuhlola, nokuqhathanisa ngaphambi kokwenza isinqumo. Kodwa abasebenzi bavamise ukuzabalaza ukuze banikeze imfundo yomkhiqizo ejulile, engaguquguquki ngenkathi behlanganisa uhlu lwamagama, imibuzo yamakhasimende, nolayini bokukhokha.
Ngamathuluzi azihambelayo, asebenzisanayo afana ne-AhaSlides, abathengisi bangashintsha noma yisiphi isitolo sibe yi- indawo yokufunda ehlelekile—ukunikeza amakhasimende nabasebenzi ukufinyelela olwazini olunembile, olubandakanyayo lomkhiqizo olusekela izinqumo ezingcono namazinga okuguqulwa aqinile.
Yini Ebambe Imfundo Yekhasimende Kwezokudayisa?
1. Isikhathi Esinomkhawulo, Izidingo Eziyinkimbinkimbi
Izisebenzi ezithengisayo zinezibopho eziningi, kusukela ekuthengisweni kabusha kuye ekusizeni amakhasimende kanye nokusingatha imisebenzi yendawo yokuthengisa. Lokhu kunciphisa ikhono labo lokuletha imfundo enothile, engaguquki kuwo wonke umkhiqizo.
2. Imiyalezo Engahambisani Kubasebenzi Bonke
Ngaphandle kwamamojula okuqeqesha asemthethweni noma okuqukethwe okujwayelekile, abasebenzi abahlukene bangase bachaze umkhiqizo ofanayo ngezindlela ezihlukahlukene—okuholela ekudidekeni noma ekugejisweni kwenani.
3. Okulindelwe Amakhasimende Kuyanda
Ngemikhiqizo eyinkimbinkimbi noma enenani eliphezulu (izinto zikagesi, izinto zikagesi, ifenisha, izimonyo), amakhasimende afuna ulwazi olujulile—izici, izinzuzo, ukuqhathanisa, izimo zabasebenzisi—hhayi nje ukuthengisa. Ngaphandle kokufinyelela kuleyo mfundo, abaningi bayabambezela noma balahle ukuthenga.
4. Izindlela Manuwali Musa Isikali
Amademo awodwa adla isikhathi. Ukubuyekeza izincwajana zomkhiqizo kuyabiza. Ukuqeqeshwa ngamazwi akushiyi umkhondo wokuhlaziya. Abathengisi badinga indlela yedijithali ekala, ibuyekeze ngokushesha, futhi ingalinganiswa.
Kungani Imfundo Yekhasimende Iletha Inani Langempela Lokuthengisa
Yize izifundo eziningi ezimayelana nemfundo yamakhasimende zisuka ku-SaaS, imigomo efanayo iya ngokuya isebenza ekuthengiseni:
- Izinkampani ezinezinhlelo zokufundisa amakhasimende ezihlelekile zabona isilinganiso Ukunyuka kwemali ye-7.6%.
- Ukuqonda komkhiqizo kuthuthukiswe ngu 38.3%, futhi ukwaneliseka kwamakhasimende kukhuphuke 26.2%, ngokocwaningo olusekelwe yi-Forrester. (Intellum, 2024)
- Izinkampani eziholayo ekuhlangenwe nakho kwamakhasimende zikhulisa imali engenayo 80% ngokushesha kunabaqhudelana nabo. (I-SuperOffice, 2024)
Ezitolo, ikhasimende elifundile liyazethemba futhi lingase liguquke—ikakhulukazi uma lizizwa linolwazi, lingacindezelwe.
I-AhaSlides Iwasekela Kanjani Amaqembu Okuthengisa
I-Multimedia Ecebile Nokuqukethwe Okushumekiwe
Izethulo ze-AhaSlides zidlula kude amadekhi amile. Ungakwazi ukushumeka izithombe, amademo evidiyo, izithombe ezichazayo, amakhasi ewebhu, izixhumanisi ezicacisiwe zomkhiqizo, kanye namafomu empendulo—uyenze ibe incwajana ephilayo, esebenzisanayo.
Ukufunda Okuzihambelayo Kwamakhasimende Nabasebenzi
Amakhasimende askena ikhodi ye-QR ebonakalayo esitolo futhi abuke umzila owenziwe womkhiqizo. Abasebenzi bagcwalisa amamojula afanayo ukuze baqinisekise umlayezo ongaguquki. Okwenziwayo ngakunye kufinyeleleka noma nini, noma kuphi.
Imibuzo Ebukhoma Nemicimbi Ehleliwe
Qalisa imibuzo yesikhathi sangempela, ama-poll, noma amaseshini "spin-to-win" phakathi nemicimbi. Idala i-buzz, ikhuthaze ukuhlola, futhi iqinise ukuqonda komkhiqizo.
Ukuthwebula okuholayo kanye nezibalo zokuzibandakanya
Amamojula wamaslayidi nemibuzo ingaqoqa amagama, izintandokazi, kanye nempendulo. Landela ngomkhondo ukuthi imiphi imibuzo egejiwe, lapho abasebenzisi beshiya khona, nokuthi yini ebathanda kakhulu—konke kusuka kuzibalo ezakhelwe ngaphakathi.
Kuyashesha Ukuvuselela, Kulula Ukukala
Ushintsho olulodwa kusilayidi lubuyekeza isistimu yonke. Akukho ukuphrinta kabusha. Akukho ukuqeqeshwa kabusha. Wonke ama-showroom ahlala aqondanisiwe.
Amacala Okusebenzisa Okuthengisa: Uyithumela Kanjani I-AhaSlides Esitolo
1. Ukufunda Okuziqondisayo Ngekhodi ye-QR ekubonisweni
Phrinta futhi ubeke a Ikhodi ye-QR endaweni ebonakalayo eduze kwemikhiqizo efakiwe. Engeza ukwaziswa okufana nokuthi: “📱 Skena ukuze uhlole izici, qhathanisa amamodeli, futhi ubuke idemo esheshayo!”
Amakhasimende askena, aphequlule iphrezentheshini ye-multimedia, futhi ngokuzithandela athumele impendulo noma acele usizo. Cabangela ukunikeza isaphulelo esincane noma ivawusha lapho usuqedile.
2. Umcimbi Wangaphakathi Kwesitolo: Imibuzo Ebukhoma noma Inhlolovo
Ngempelasonto yokwethulwa komkhiqizo, phendula imibuzo ngezici zomkhiqizo usebenzisa i-AhaSlides. Amakhasimende ajoyina ngamafoni awo, aphendule imibuzo, futhi abawinile bathole umklomelo. Lokhu kudonsela ukunaka futhi kudala umzuzu wokufunda.
3. Ukugibela Abasebenzi Nokuqeqeshwa Kwemikhiqizo
Sebenzisa iphrezentheshini efanayo ezihambelayo ukuze uqeqeshe abaqashwa abasha. Imojuli ngayinye iphetha ngombuzo ukuze uhlole ukuqonda. Lokhu kuqinisekisa ukuthi wonke amalungu eqembu aletha umlayezo ofanayo owumongo.
Izinzuzo Zabathengisi
- Amakhasimende Anolwazi = Ukuthengisa Okuningi: Ukucaca kwakha ukwethembana futhi kusheshise ukwenza izinqumo.
- Ingcindezi Encane Kubasebenzi: Vumela amakhasimende afunde ngenkathi abasebenzi begxile ekuvaleni noma ekuphatheni imisebenzi.
- Imilayezo Ejwayelekile: Inkundla eyodwa, umlayezo owodwa—olethwe ngokunembile kuzo zonke izitolo.
- I-Scalable futhi Iyathengeka: Ukudala okuqukethwe ngesikhathi esisodwa kungasetshenziswa ezitolo eziningi noma imicimbi.
- Ukuthuthukiswa Okushayelwa Ngedatha: Funda ukuthi amakhasimende anendaba ngani, ashiya kuphi, kanye nendlela yokulungisa okuqukethwe okuzayo.
- Ukwethembeka Ngokusebenzisana: Uma umuzwa uheha futhi uwusizo kakhulu, maningi amathuba okuba amakhasimende abuye.
Amathiphu Okukhulisa Umthelela
- Dizayina okuqukethwe ngomugqa womkhiqizo, egxile kuma-SKU ayinkimbinkimbi/emaliji ephezulu kuqala.
- Beka amakhodi e-QR ezindaweni ezibalulekile zethrafikhi: izibonisi zomkhiqizo, amagumbi okufaka, izinto zokubala zokuphuma.
- Nikeza imiklomelo emincane (isb, isaphulelo esingu-5% noma isampula yamahhala) ukuze uqedele isethulo noma imibuzo.
- Vuselela okuqukethwe nyanga zonke noma ngezikhathi ezithile zonyaka, ikakhulukazi ngesikhathi sokwethulwa komkhiqizo.
- Sebenzisa imibiko ukuqondisa ukuqeqeshwa kwabasebenzi noma lungisa ukuthengiswa kwangaphakathi kwesitolo ngokusekelwe kumpendulo.
- Hlanganisa imikhondo ku-CRM yakho noma ukugeleza kokumaketha nge-imeyili ukuze kulandelelwe ngemva kokuvakasha.
Isiphetho
Ukufundisa amakhasimende akuwona umsebenzi oseceleni—umshayeli oyinhloko wokusebenza kokudayisa. Nge-AhaSlides, ungakwazi ukufundisa abasebenzi namakhasimende ngokufanayo usebenzisa okuqukethwe okubandakanyayo, okunothe kwe-multimedia okukala futhi kuzivumelanise nezimo. Kungakhathaliseki ukuthi usuku lwesonto oluthulile noma umcimbi ogcwele wokuphromotha, isitolo sakho siba ngaphezu kwendawo yokuthengisa—siba iphuzu lokufunda.
Qala kancane—umkhiqizo owodwa, isitolo esisodwa—futhi ulinganise umthelela. Bese ukhuphula.
Imithombo
- Intellum. "Ucwaningo Lwembula Umthelela Omangalisayo Wezinhlelo Zokufundisa Amakhasimende." (2024)
https://www.intellum.com/news/research-impact-of-customer-education-programs - I-SuperOffice. "Izibalo Zesipiliyoni Sekhasimende." (2024)
https://www.superoffice.com/blog/customer-experience-statistics - LearnWorlds. "Izibalo Zemfundo Yamakhasimende." (2024)
https://www.learnworlds.com/customer-education-statistics - Abacebisi be-SaaS Academy. "Izibalo Zemfundo Yamakhasimende ka-2025."
https://saasacademyadvisors.com/knowledge/news-and-blog/2025-customer-education-statistics - I-Retail Economics. "Iqhaza Lezemfundo Emnothweni Wezimo Zokuthengisa."
https://www.retaileconomics.co.uk/retail-insights-trends/retail-experience-economy-and-education
