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Example of Architectural Innovation | How Does The Future Change

Example of Architectural Innovation | How Does The Future Change

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Astrid Tran 05 Sep 2023 8 min read

What is the most successful example of Architectural Innovation?

Architectural innovation is unavoidable in the fast-changing world. As technology advances and societal needs shift, it’s vital for our built environment to adapt and evolve accordingly.

The increasing architectural Innovations remind humans of the vast potential for creative expression and problem-solving that exists within our species.

It is time to get to know more about this type of innovation and learn from successful Architectural Innovation

Architectural Innovation examples
Example of Architectural Innovation | Image: Freepik

Table of Contents:

What is Architectural Innovation?

Architectural innovation refers to the process of developing new and improved products or services by changing the underlying structure or architecture of the system that produces them. 

Architectural innovation can be both sustaining and disruptive. 

On one hand, it is also an improvement to an existing product or service that makes it better in some way, such as more efficient, effective, or user-friendly, in order to be sustainable in the existing market. 

On the other hand, architectural innovation can be disruptive when it fundamentally alters the way a product or service functions but may still target existing customer needs or markets.

Successful architectural innovation requires a deep understanding of the underlying systems and processes involved, as well as the ability to identify and implement the right changes to improve performance and meet customer needs.

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Alternatives to Architectural Innovation

There are many types of innovations. Each type comes with unique characteristics, benefits, and challenges. 

radical incremental disruptive and architectural innovation
Alternatives and Example of Architectural Innovation | Image: Digital Leadership

Architectural Innovation isn’t the only way to improve products, services, processes, or business models when the company wants to break through the market, drive growth, or improve competitiveness.

Here are some major alternatives to architectural Innovation:

  • Disruptive innovation is a new product or service that creates a new market and displaces an existing one. For example, the introduction of the iPhone disrupted the mobile phone market by offering a more powerful and user-friendly device than existing smartphones.
  • Incremental innovation is a small improvement to an existing product or service. For example, the introduction of a new feature to a software program is an example of incremental innovation.
  • Radical innovation is a completely new product or service that is unlike anything that has come before it. For example, the introduction of the automobile was a radical innovation that revolutionized transportation.

How does Architectural Innovation Impact Businesses? 

We can’t deny the importance of architectural innovations in human development, from a wide range of industries and aspects of life. 

Especially, when it comes to businesses, architectural innovations have a significant impact.

advantages of architectural innovations
Why is architectural innovations important – Example of architectural innovations

Competitive Advantage: Businesses that introduce architectural innovations often gain a competitive edge. By reimagining their products, services, or processes, they can offer something new and valuable to customers that competitors find challenging to replicate quickly.

Market Expansion: Architectural innovations can create entirely new markets or open up previously untapped segments. They have the potential to broaden a company’s reach and customer base.

Efficiency and Productivity: Architectural innovations can lead to streamlined processes and improved efficiency within an organization. This can result in cost savings, increased productivity, and higher profit margins.

Adaptation to Change: In a rapidly evolving business environment, architectural innovations allow companies to adapt to changing customer preferences, technologies, or regulations. They provide the flexibility needed to stay relevant.

Long-term Sustainability: By rethinking fundamental aspects of their operations, businesses can position themselves for long-term sustainability. This may involve adopting more environmentally friendly practices or ensuring resilience in the face of unforeseen challenges.

Enhanced Customer Experiences: Architectural innovations can lead to the development of products or services that provide superior customer experiences. This can foster customer loyalty and lead to higher retention rates.

Disruption and Transformation: In some cases, architectural innovations can disrupt entire industries, transforming the way they operate. This can lead to the downfall of established players and the rise of new market leaders.

Innovation Ecosystems: Architectural innovations often require collaboration with various stakeholders, including suppliers, partners, and research institutions. This fosters innovation ecosystems that drive progress across multiple sectors.

Global Impact: Architectural innovations can have a far-reaching impact, not only benefiting individual businesses but also contributing to societal progress by addressing pressing challenges and improving the quality of life.

What are the Disadvantages of Architectural Innovation?

Like other types of innovation, architectural innovation isn’t totally perfect. Some drawbacks of architectural innovation are explained below:

  • They often involve more significant risks and uncertainties compared to incremental innovations, as they may require substantial resources and may not guarantee success.
  • The development and implementation of architectural innovations may take a longer time frame compared to incremental improvements.
  • Developing and implementing architectural innovations can be resource-intensive, requiring substantial investments in research, development, and infrastructure.
  • There is a risk of uncertainty regarding market acceptance and customer adoption of the new architectural design.
  • Employees and stakeholders may resist the significant changes associated with architectural innovation, leading to internal challenges.

6 Examples of Architectural Innovation

How much Architectural Innovation has changed the world? The best way to know is to learn from examples. Not all Architectural Innovations were successful at first, and many of them faced many challenges and opposition before becoming as thriving as now.

Let’s find out who they are!

#1. Apple – iPhone

A great example of architectural innovation is the development of the iPhone. When Apple introduced the iPhone in 2007, it represented a major shift in the way people interacted with technology. However, at the time, no one believed that it would be successful. 

The new iPhone’s architecture combined hardware, software, and services in a way that had never been done before, creating a seamless user experience that was both intuitive and powerful. The most impressive change is a switch from single-lens cameras to dual-lens to triple-lens on the rear in 2021.

specific architectural innovations and improvements
A great example of architectural innovation

#2. Virtual Reality

Another example of architectural innovation is Virtual reality (VR). It is being used to create immersive experiences that allow people to explore and interact with architectural designs in a realistic way. This technology can be used to help clients visualize projects before they are built, and it can also be used to train architects and construction workers.

For example, Architects can use VR to iterate and refine their designs quickly. They can make real-time adjustments to the virtual environment, testing different layouts, materials, and aesthetics, which can be a more efficient and cost-effective approach than traditional physical models.

VR promises great impact in remote tourism – An example of Architectural innovations

#3. Coco Channel – Chanel 

You know Channel, right? But do you know how Coco Chanel changed the course of women’s fashion? This is also an excellent example of architectural innovation in history. While architectural innovation is often associated with fields like technology or manufacturing, it can also apply to creative industries like fashion when there are fundamental shifts in design principles and structures.

Prior to Chanel, black was primarily associated with mourning, but she transformed it into a symbol of elegance and simplicity, offering a timeless and versatile design concept. Chanel challenged the prevailing fashion norms of the early 20th century, which often featured restrictive corsets and voluminous, elaborate garments

Architectural innovation principles
Architectural innovation principles can be applied in the creative industry – An example of Architectural innovations | Image: Pinterest

#4. Completely Autonomous Vehicles

Do you dare to take a short nap while driving a car? That sounds crazy but it is what giant auto companies like Waymo and Tesla are working on. 

The development of fully autonomous or self-driving vehicles represents a significant example of architectural innovation in the automotive industry. Waymo and Tesla (with their Full Self-Driving package) are working on vehicles designed to operate without human intervention, which requires a fundamental reimagining of vehicle architecture. 

architectural innovations design
A significant example of architectural innovation in the automotive industry | Shutterstock

#5. Robot-Assisted Surgery

The introduction of robotic systems for surgical procedures, such as the da Vinci Surgical System, represents an unbelievable example of architectural innovation in healthcare and surgery. The system consists of a console, a patient-side cart, and a high-definition 3D vision system. 

These systems allow for greater precision, minimally invasive techniques, and remote surgical capabilities. For instance, the system’s remote surgical capabilities mean that surgeries can be performed from a distance, allowing for greater access to care for patients in remote or underserved areas.

example of architectural innovation
An unbelievable example of architectural innovation in healthcare

#6. Interactive Presentation Software

It is worth mentioning Interactive Presentation Software, an upgraded version of traditional presentation slides. Platforms like AhaSlides or Visme represent a departure from the traditional linear slide-by-slide format of presentations and offer architectural innovations that empower users to create more engaging and interactive presentations.

For instance, AhaSlides specializes in real-time audience interaction. It allows presenters to create live polls and quizzes that the audience can participate in using their smartphones or other devices.

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People playing the quiz on AhaSlides as one of engagement party ideas
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What’s Your Next Move?

What did you find out about these brilliant examples of architectural innovations? Any common facts to be successful? Whatever the secret is, first and foremost, is to think outside the box, work hard to address challenges, and collaborate. 

🌟Want more inspiration? You might also like to explore AhaSlides, the best platform for hosting effective and collaborative brainstorming sessions.

Frequently Asked Questions

What is the meaning of architectural innovation?

Architectural innovation is the application of new ideas and technologies, to enhance functionality and design, which aims to sustain their position in the existing market.

Why is architectural innovation important?

Architectural innovation is important because it can help to improve the way we live and work. Take Smart City is an example of architectural innovation. Its initiatives integrate technology and data-driven solutions to optimize transportation, energy usage, waste management, and public services, improving the overall quality of life for residents.

Is the iPhone an architectural innovation?

The iPhone can be considered an example of architectural innovation. For instance, the architectural change in user input eliminated the need for physical keys and allowed for more intuitive and versatile interactions with the device.

Ref: EE