How To Find Trending Topics On YouTube: 7 Easy Ways

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Jane Ng 27 January, 2024 5 min read

How to find trending topics on YouTube? Capturing your audience's attention on YouTube can be a challenging task. As a content creator or marketer, you need to keep your finger on the pulse of what's hot and trending. In this blog post, we'll explore the strategies and tools that can help you find trending topics on YouTube. Whether you're a seasoned YouTuber or just starting, this guide will provide valuable insights to boost your channel's success.

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How To Find Trending Topics On YouTube
How To Find Trending Topics On YouTube

Before we delve into how to find trending topics on YouTube, let's understand why they are so important. Trending topics can significantly impact your channel's growth and success. Creating content around what's currently popular can:

  • More Views: Videos on trending topics are more likely to be seen by a larger audience, resulting in more views and potential subscribers.
  • Higher Engagement: Trending content often gets more likes, comments, and shares, increasing viewer interaction and boosting a video's popularity.
  • Potential Virality: Creating content around trending topics can lead to viral videos, rapidly increasing a channel's exposure and growth.
  • Relevance: Staying up-to-date with trends shows that a channel is current and appealing to viewers' interests.
  • Community Building: Engaging with trends can help build a community of like-minded viewers, encouraging more interactions and collaborations.
  • Monetization: Trending videos can generate higher ad revenue due to increased views.

Overall, trending topics help channels grow, engage viewers, and stay relevant in the YouTube community.

Now, let's explore how you can discover these trending topics.

Using YouTube's Native Features

1/ Trending Page - How To Find Trending Topics On YouTube:

YouTube has a dedicated "Trending" tab on its homepage. Click on this tab to explore a list of currently trending videos in your region. The "Trending" page provides a quick overview of what's currently popular on the platform.

2/ YouTube Trends: 

YouTube offers a dedicated page called YouTube Trends that displays popular and trending videos. It's a good place to start and see what's currently hot.

3/ Explore Different Categories:

The "Trending" page allows you to filter by different categories, such as Music, Gaming, News, and more. If your channel falls into a specific niche, this feature helps you discover trends within your area of interest.

4/ YouTube Analytics - How To Find Trending Topics On YouTube:

If you have your own YouTube channel, YouTube Analytics is a goldmine of information. You can see what types of content your subscribers are watching and which videos are getting the most engagement. Pay attention to your own analytics to get insights into what's working for your audience.

Using External Tools

5/ Google Trends - How To Find Trending Topics On YouTube:

Google Trends is a versatile tool for identifying trending topics not only on YouTube but also across the internet. Enter keywords related to your niche, and you can see their popularity over time. This tool is essential to gauge the overall interest in a particular topic.

6/ Social Media

Trends often start on social media platforms like Twitter, Instagram, and TikTok. Pay attention to trending hashtags and topics on these platforms, as they often make their way to YouTube.

7/ YouTube Trend Research Tools

Several third-party tools and websites can assist in identifying trending topics on YouTube. Some of these include Social Blade, BuzzSumo, and TubeBuddy. These tools provide data and insights that can help you make informed decisions about your content strategy.

Creating content around trending topics is not just about following the crowd. It's essential to have a strategy that aligns with your channel's identity and goals.

Focusing on Your Niche

While it's important to stay updated with general trends, remember your niche. Trending topics within your niche are more likely to resonate with your target audience.

Competitor Research

Look at what your competitors or similar channels are doing. If a particular topic is trending in your niche, consider creating content around it. However, always strive to bring a unique perspective or value to the table.

Audience Surveys

Engage with your audience by conducting surveys or polls to ask what topics they are interested in. This direct feedback can help you create content that your viewers are more likely to engage with.

Create High-Quality Content

The foundation of trending content is quality. Invest in good equipment, proper lighting, and clear audio. Make your video visually appealing and engaging.

Key Takeaways 

In the dynamic world of YouTube, keeping up with trending topics is crucial for your channel's growth. By leveraging YouTube's native features, external tools, and a well-thought-out content strategy, you can stay ahead of the curve and create content that resonates with your audience. Remember to balance trending topics with content that aligns with your niche and provides unique value to your viewers.

Enhance your livestream with AhaSlides for interactive engagement. Use live polls, Q&A sessions, and word clouds to involve your audience in real time. Gather feedback, conduct quizzes, and access engagement analytics for improved content. AhaSlides makes your YouTube livestream dynamic and engaging, aiding your journey to YouTube success. 

Frequently Asked Questions

How do I find trending on YouTube?

You can find trending topics on YouTube by visiting the "Trending" tab on the YouTube homepage. This tab displays a list of currently popular videos in your region.

Which topics are trending on YouTube?

The topics that are trending on YouTube can vary by region, time, and niche. To identify trending topics, explore the "Trending" tab and use external tools like Google Trends or social media trends.

How do you find trending topics?

To find trending topics on YouTube, you can use YouTube's native features like the "Trending" page and YouTube Analytics. Additionally, external tools and social media trends can help you identify what's currently popular.