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What is Team Engagement | Tips to Build A Highly Engaged Team in 2024


Astrid Tran 10 May, 2024 9 min read

Team engagement is one of the key strategies of any thriving organization. But what is team engagement? It’s not just about individuals working together; it’s about the synergy, commitment, and common drive that elevate a group of people to achieve greatness. 

In this post, we’ll embark on a journey to explore the concept of team engagement and understand why it’s pivotal in both the realm of human resource management and the strategic success of your organization.

what is team engagement
What is team engagement? | Image: Freepik

Table of Contents

Tips For Better Engagement

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What is Team Engagement?

So what is Team engagement? The engagement team definition is very simple: Team engagement is essentially the degree of connection that team members have with their group or organization where they study or work. It’s challenging to quantify or score the “level of engagement” of team members, but it can be evaluated using various criteria, such as:

  • Level of Sharing at Work: This pertains to the extent to which team members engage in collaborative problem-solving, generate new ideas, and contribute to the development of common goals.
  • Support: It reflects the willingness of team members to assist in resolving shared challenges faced by the group or individual difficulties encountered by each member.
  • Commitment to a Common Goal: This entails prioritizing the team’s common goal over personal objectives. The commitment to achieving this shared goal is an indicator of the team’s “health.”
  • Level of Pride: It is challenging to measure the emotional attachment that each team member has for their team, including feelings of pride, love, and commitment. Although difficult to quantify, it is a crucial factor for achieving the aforementioned criteria.
  • Achievements and What the Team Has Accomplished: This criterion is often assessed for well-established teams. The collective achievements serve as a binding element between members. For newer teams, these achievements may not necessarily relate to work but could encompass daily activities and general interactions.
what is team building in organisational behaviour
What is team engagement and its importance? | Image: Freepik

Why is Team Engagement Important?

What is team engagement that your organization desires to build up? Team engagement holds significance both from a human resource management perspective and a strategic and operational standpoint. It should be considered a strategy for building corporate culture and should run parallel to the organization’s overall strategies and development plans.

From a Human Resource Perspective, the benefits of team engagement activities are:

  • Enhanced employee motivation and inspiration.
  • Facilitation of training on work and corporate culture, effectively integrated into team sessions.
  • Fostering a cleaner and healthier working environment.
  • Prevention of toxic workplace situations.
  • Reduced turnover, covering aspects such as short-term departures, mass exodus, personal conflicts, and resolvable disputes.
  • Heightened organizational ratings and reputation in the recruitment market.

From a Strategic and Operational Perspective, Team Engagement activities deliver:

  • Accelerated progress in work tasks.
  • Emphasis on common objectives.
  • Improved productivity, facilitated by a positive working environment and energetic colleagues, leads to an easier flow of innovative ideas.
  • Enhanced work quality. Increased satisfaction among customers and partners due to the positive energy conveyed even without words. When employees are content with the organization, this satisfaction becomes evident.

How to Boost Team Engagement in Your Organization

What is team engagement, in your opinion? How to boost up team engagement? When arranging for team engagement activities, what is your priority? Here are some tips for company to make a strong team engagement.

What is team engagement and how to improve it?

Step 1: Selective Recruitment Criteria

What is team engagement activity to start first? It should begin from recruitment phase, where HR professionals and managers should not only seek candidates with the right experience and skills but also individuals with the right attitude. An individual’s attitude is a crucial factor in determining whether they can engage effectively within a team.

Step 2: Active Onboarding

The onboarding period serves as a mutual learning experience for both new team members and the team. It’s an opportunity to help members comprehend the corporate culture, which significantly impacts their attitude and work approach.

It’s an ideal time to initiate bonding sessions and encourage members to express their ideas for developing team engagement. Valuable suggestions often emerge during these interactions.

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Step 3: Sustaining and Enhancing Work Quality

What is team engagement that works for everyone? Elevating work quality through meticulous processes provides the team with the resources, time, and inspiration required to nurture corporate culture. However, this approach has its complexities.

As team members become more accomplished and closely knit, they may unintentionally distance themselves from new team members, questioning the necessity of team engagement activities. More efforts are needed to engage team members.

Step 4: Maintain and Initiate Team Engagement Activities

The nature of team bonding activities varies widely and should be selected based on the team’s schedule and characteristics. Here are some recommended engagement activities for team bonding:

  • Team building activities: Organize indoor and outdoor events like camping, monthly parties, singing sessions, and participating in sports activities. Virtual events are also important for networked teams.
  • One-on-One Chats or Group Discussions: These open conversations should extend beyond work topics to include professional events, new ideas, or simply a brief weekly work review.
  • Recognition and Appreciation: Acknowledge collective achievements through awards or compliments, recognizing work progress and members’ positive attitudes.
  • New Challenges: Introduce fresh challenges to prevent the team from stagnating. Challenges compel the team to engage and work together to overcome obstacles.
  • Workshops and Internal Competitions: Conduct workshops on subjects that genuinely interest team members or arrange competitions centered around their preferences. Consider their input and ideas for a more engaging experience.
  • Weekly Presentations: Encourage team members to present topics they are passionate about or knowledgeable in. These presentations can cover a wide range of subjects, such as fashion, technology, or personal interests unrelated to work.

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Step 5: Evaluate and Monitor Performance

The regular surveys also enable managers and HR personnel to promptly adjust activities to better align with members’ preferences.

By ensuring that team engagement aligns with the team’s dynamics and goals, organizations can gauge the work environment and quality. This assessment reveals whether team engagement strategies are effective and helps in making crucial decisions regarding reform and changes.

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Frequently Asked Questions

How many people are engaged at work?

About 32% of full-time and part-time workers are now engaged, whereas 18% are disengaged.

Who is responsible for team engagement?

Managers, mentors and also members.

What is Team Engagement vs. Employee Engagement?

It’s crucial to differentiate between team engagement and employee engagement. Employee engagement encompasses activities designed to enhance the connection between individuals and the organization on a broader scale. It often focuses on individual well-being, personal interests, and personal goals.
In contrast, team engagement concentrates on strengthening group cohesion and fostering a shared corporate culture. Team engagement is not a short-term endeavor. It should be part of a long-term strategy, aligned with the organization’s core values.

What drives team engagement?

Team engagement doesn’t rely on individual aspirations and shouldn’t be built by one person, be it a leader or senior manager. It should be tailored to the team’s aspirations, with the collective goals and shared interests of the team at its core. It needs effort to build up team environment with recognition, trust, well-being, communication and belonging, the main drivers to team engagement.

Ref: Forbes